Comments on: Executive Resume Branding

By: rinitis

rinitis — Fri, 20 Nov 2009 07:15:20 +0000

I´m agree with you too, but i think that branding and reputation can grow together. There are a lot of big companies well known with big reputation and spending a lot of money in branding. And increasing their reputation too.

By: Erin Kennedy, CPRW, CERW

Erin Kennedy, CPRW, CERW — Mon, 24 Aug 2009 17:59:49 +0000

Jim & GL,

True, a reputation is best. However, what if you don’t know anyone at the company? No one there will know your reputation, right? So all the hiring folks at the company have to go on is your resume.

THAT is why it needs to be branded.

Thanks for the discussion!

Erin

By: Step by Step Guide to Getting to the Top of Google | Carl Chapman Sr

Step by Step Guide to Getting to the Top of Google | Carl Chapman Sr — Mon, 24 Aug 2009 15:23:42 +0000

[...] to your site. For instance if I was and executive resume writer and I were writing an article on executive resume branding, I might include a link to this article on RecruitingBloggers.com about updating your [...]

By: Jim R

Jim R — Mon, 24 Aug 2009 14:38:10 +0000

I’ll have to agree with GL Hoffman. Branding is secondary at best to building a reputation. http://jimrea.blogspot.com/2009/08/branding-only-works-on-cattle.html

By: GL HOFFMAN

GL HOFFMAN — Mon, 24 Aug 2009 14:20:20 +0000

Another great post, Erin. I am of two minds on this branding discussion. For some, working on their own brand should be secondary to maintaining and building their reputations. Great reputations help build the brand. .-= GL HOFFMAN´s last blog ..Math, Schmath =-.

By: Erin Kennedy, CPRW, CERW

Erin Kennedy, CPRW, CERW — Sun, 23 Aug 2009 17:07:48 +0000

Exactly. You sell the employer your whole PACKAGE. Your package is your brand and vice versa.

Thanks.

Erin

By: Randa Clay

Randa Clay — Sun, 23 Aug 2009 12:36:37 +0000

Enjoyed this post! Once we start thinking of ourselves as a “brand” rather than just a person looking for a job it impacts the whole process, from our resume, to how we think of selling ourselves and how we present our skill set to a potential employer.