The job market has seen it’s share of ups and downs, but how does everything look at the halfway point in the year? Finding the right career means staying on top of the latest studies and trends about employment, salaries, and the behavior of employers. Here are four career-related studies you should definitely follow – as well as expert advice on how to use them to find (and continue) your dream job.

1. Salaries are increasing – but barely…

Recent studies have shown that employee raises are expected to increase around 3 percent, according to The Conference Board. Here’s what you do – set up a meeting before your annual review. By the time you get to your review, the company knows what type of increase you will be getting. The key is to get in before the decision has been made, plant the seeds early by asking what you need to do to increase your salary, and plan accordingly. Take action so that you get the most out of your position.

2. Long-term unemployment is still going to be around…

Of the 14 million Americans who were unemployed in December, almost a third of them have not had a steady job in over a year. This is a 25% increase from last year – which means that many people are waiting even longer for jobs than they had to previously. Start by building your online brand. Make your name synonymous with your field. Your online brand is the same as McDonalds, Ford or Google. If people know you by name recognition, you will stand out above the rest.

3. Gmail is the king of all mail…

According to British email company Mimecast, up to 85% of young employees are using Gmail for work related purposes. But experts advise prospective employees avoid this situation because it leaves both your personal and business relationships open to hackers, malicious software and the possibility of having your work compromised. Remember that anything that you create while working for a company is considered their property and once it is sent out on the internet, you could find yourself in a lot of trouble. Especially avoid using personal mail to send out confidential information, even if it’s to other coworkers – you never know when their email may be compromised. It’s not just about protecting you but about protecting the companies interest as well.

4. More people are involved in social media than ever before

And more people are finding jobs that involve Twitter than ever before. Besides, if celebrities can make a name of themselves through Twitter, why can’t the average American turn it into a moneymaking venture. The goal is simple – focus on what you love. Would you go to your friend who takes the bus for advice on buying a car? Of course not, so why would you focus your endeavors on anything but what you know and love? Just develop your social media skills. They will go a long way towards building your brand and finding you a new career.

One of the biggest mistakes that an executive could make while looking for a position is treating their job search as if they were still a manager. When you reach the level of an executive, you’ve entered into another world, so you have to treat your job search just like that. This means focusing on different inroads to success and applying cutting-edge search techniques.

If you’re coming into the world of an executive and want to know how to make your job search easier, don’t just sit back without reviewing every avenue possible. Try using every path to your advantage, it’s no doubt that you’ve made friends along the way, that’s just one area for you to search. These tips will help you find the right job for you.

Begin with Networking

It has been shown that over 80 percent of executives got their current job through one form of networking. Executive jobs are not like lower-level jobs which can be easily filled through online applications. Executives meet through social clubs, business meetings and professional routes. You could easily run into someone who knows the vice president of ABC Corporation and be the person they were looking to hire. Don’t ever forget the value of networking, the more you get your face out there, the better off you will be. If you don’t focus on networking, you could be missing out on a lot of great job opportunities.

Make the Most out of Social Media

LinkedIn is the number one job networking and search site on the web, so set up an account (if you haven’t already), because it’s incredible important that you make the most out of social media. Just setting up an account is not enough- you have to make yourself be known. By just focusing your LinkedIn profile on your resume, you’re missing out on many of the site’s benefits.

Your profile allows you to not only highlight your past professional and education history, it also allows you the opportunity to network and make connections with other executives in your field. Networking with other professionals gives you an opportunity to find new positions or to develop professional recommendations. Through recommendations from the right executives, you can transform your LinkedIn profile into an online resume that sells. Never take for granted the power of the web, many partnerships and employment opportunities have been built on the backs of social media sites.

Your Name and Reputation are Important

When you become an executive, you take on a burden of work that is different than the average worker – so you have to outperform the average worker. You have to care more about the company’s overall success because it will directly reflect your business acumen. If you don’t maintain a stellar reputation, it could affect your job search and your ability to find the right position. This means avoiding the silly Facebook page. You’re being judged on your actions, as well as the people you associate yourself with. Make sure your name and your reputation are held in high regard.

Some states have better economies than others, some have not seen the tremendous job loss and mass exodus that states like California have seen–or my home state of Michigan at 10.5% as of June 2011– and other states have a robust economy with opportunity for job growth. With unemployment averaging over 9.0%, finding the right job can be frustrating and time consuming, but one thing you might consider is looking out of state for employment options. You could find a job that suits your skill set, while allowing you or your family to branch out into a new area.

Yes, it can be scary to pick up and move to a completely new place, but you’ll meet new people and have a new experience that changes your life in a positive way. So how do you know if you should move out of state for employment? Well there are a lot of different things to think about before you decide to move. Take your time when considering the move and try to follow some of the following ideas.

Before you decide exactly where you’re going to move send out some resumes to different business in that area. Pick at least 5 different locales that would suit your job needs and start sending out resumes to them. If you have a degree that’s more popular in one area, you might consider moving to that area to take advantage of higher job growth. If you have a degree in engineering and can not find anything but a servers position, then look at what areas around the country have a high need for engineers. There is a lot of opportunity out there, but you may need to look high and low for it.

Consider contacting a headhunter. If you’re serious about finding employment in a new area, then find a headhunter who knows the city and can find you a position that would match your work experience. A temp agency might be one option but you want to find full time employment and most of these only offer contract work. They can be a good stop-gap option for you while you’re getting your feet wet in the new town, but a lot of people are wary of moving without full time employment.

How do you move when you have a family? One option is to pack early and get all that out of the way. You might want to have your spouse or significant other stay with the children before your start your new job. You should go and get settled before moving the family to you. This allows them to step into their new situation with the house in order and avoids any culture shocks. Make sure you do a lot of research on your new location – read the newspaper online, listen to local radio shows online or just Google your new city. There’s so much information to be found online and you should take advantage of that.

It can be difficult to find a job yourself. But, in today’s changing job market, throwing yourself on the fire and doing everything you can in order to find the right job is in your best interest, especially if you want to land the ideal job. Start by finding out what kind of experience and skills you have. Think about the skills that you have which best translate to finding a position that suits you, examine the knowledge you’ve gained and the paths you’ve taken.

Don’t forget about your life outside of work, what are some of the things that you enjoy doing? Perhaps there is an opportunity there that you have overlooked. Even some activities that may seem commonplace can set you apart from your peers in the eyes of a HR manager. For instance, starting your own sports league may show your commitment to organization and communication. So what are some practical job search advice tips?

Leadership

Not just the ability to lead but the ability to bring others together to collaborate on a project and get that project done in a timely manner. Managers want to see leadership qualities in new hires, that’s why they look for people with past experience managing people. If you have that experience, then all the better for you, but if you don’t you should definitely try to acquire some.

Initiative

Now is the time! That’s right, no more resting on your laurels, instead get yourself out there and start looking under every nook and cranny in order to find that job that you want. Don’t be passive in your job search, be proactive and call up HR managers or find out everything you can about your prospective company.

Problem Solving

Be a problem solver. Are you seeing nothing but shady door-to-door sales jobs? Then look somewhere else or just don’t go on those interviews. You know it’s not going to be what they say it is, so why are you wasting your time? Stop immediately and focus on the finding a solution to your problem.

Flexibility

Be flexible and wear as many hats as you can. Some people will tell you that it’s best to focus on one aspect of your career, but if you are multi-talented why not use that to your advantage? If you have multiple skills you should use them to find a job that suits you.

Commitment and Motivation

Be committed to your job search and stay motivated. Of course you will get down, who doesn’t, but that doesn’t mean that you have to let those feelings overwhelm you. Your job search may be on going but if you keep a positive attitude and work through the tough times, you will find something that you want.

Interpersonal Skills

Use that personality. Ask people at social events if they know of anything or ask your friends on Facebook. Don’t be afraid to ask about potential jobs. Sure it’s tough for a lot of people right now but there are still jobs available if you use your personality to find them.

It can be tough to find a job even when the economy is thriving, but during down times it seems almost impossible to find a position that fits. Recessions take their toll on just about every job sector. But, that doesn’t mean you have to be discouraged by the lull in the market. Now is a great time to show your resiliency, improve your skill-set and prove how qualified you are. So how do you begin your job search?

Prepare Yourself

Education is key. It’s a perfect time to take additional courses or go for accreditation in your field. Subscribe to your industries newsletter, find out about upcoming projects, look at what firms are hiring, which market segments are experiencing growth, so that you can target your job search appropriately. Connect yourself. Join online groups like Facebook, LinkedIn or Fastpitch.com. Now is the time to make the internet work for you, make yourself the authority in your field online and you will see the job market expand. It’s imperative to keep up with the changing landscape, so do what you can to stay abreast of trends.

Reach Out and Connect

Your network is the most valuable asset you have, but it’s only strong when you utilize it. Make a list of business associates, friends, owners, coworkers and anyone else that you’ve ever known or done business with. Get yourself out there and let these people know that you are available and looking for work. You may just be the missing piece that their company has been looking for. Until you have one, networking should be your full-time job. Contact friends, family, old school roommates, vendors or anyone else that might allow you to find a job.

Time to be Flexible

Flexibility will help you find a job no matter the economy. However, in a down market, you have to be open to trying different things. Maybe your full-time job will get its start through a small contract position. Some firms are reluctant to hire a full-time position due to fears of failing financially – so getting a contract position could give you an in that you need. Just get your foot in the door and be open to positions that are not related to your work experience.

Always be Prepared

Remember, everywhere you go, no matter if it’s dinner with friends, a social gathering or networking event – it could lead to job opportunities. Finding a job is your job now, so you have to do everything in your power to find a job. There are so many opportunities to work with people who will help you find a job. Who knows, maybe the next person you strike up a conversation with will know of an open position. You don’t know, so you should always be prepared to showcase what you can do.

Try to leave a lasting impression with the people you meet. Many people have found a job just by talking to people they meet at parties or through friends. Keep those eyes open.

**I am a member of the Career Collective, a group of resume writers and career coaches. Each month, all members discuss a certain topic. This month, we are talking about Social Media and our careers. Please follow our tweets on Twitter #careercollective. You can also view the other member’s interesting posts at the end of the article.

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Today it seems that everyone from your 10-year-old nephew to your Great Grandmother Mildred has at least a Facebook account filled to the brim with information that you may or may not want them, or other people from divulging – everyone, which includes the same hiring manager you sent your last resume to. Now it’s just much easier for prospective employers to Google your name and find out information about you, your family and your habits. So, what’s the best site and the best methods to keep your personal information private?

With the vast resources of personal data so readily available through social networking sites, it is very tempting for recruiters, HR managers and even yourself, to use these methods to screen prospective employees or to just find out information about an old friend. Microsoft recently released a commissioned study that shows 79% of people will look at an applicants’ online profile. Reviewing a candidates social networking site can help companies know more about how those candidates handle themselves, both personally and professionally. It can also provide information that is illegal to ask during interviews.

It’s true that in today’s world you have to be online in order to get noticed, but what sites are right for keeping your personal information private, while still giving you a measure of freedom online? The most well known sites such as Facebook, LinkedIn, Twitter and Myspace all have their ups and downs. Myspace has virtually vanished as a peer-to-peer social media information site in favor of it’s traditional focus as being a music house for artist. Facebook has it’s many detractors thanks to gaping security holes and the ability to gleam information quickly and easily, even after that information has been deleted. Twitter doesn’t really carry the same weight as the other sites, it’s good for quick burst of information but you cannot really customize it in order to share professional information. LinkedIn is the site that many professionals think of when they are looking for another job. People post links to jobs, information about their companies and things they are looking for. If you stay diligent and become friends with people in your industry, there is no way that LinkedIn would not benefit you.

It also presents an ethical conundrum. What if an HR manager stumbles upon your Facebook page with pictures from a wild party or of your growing baby belly? Would they be more or less inclined to hire you based on what they determine online? According to Microsoft’s study, 84% believe that it is OK to use social media to gather information about a candidate.

Do you know what that means? It means you have to stay up on what you have posted online and watch anything that could prevent you from finding that job. Make sure that you pick the right social media site and use it properly. In the right hands social media can be a very powerful thing, but it can also prevent you from gaining what you want.

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Read on for more great Career Collective articles:

Make Your Career More Social: Show Up and Engage, @WalterAkana, #careercollective

You 2.0: The Brave New World of Social Media and Online Job Searches, @dawnrasmussen #careercollective

How to Get a New Job Using Social Media, @DebraWheatman #careercollective

Social Media: Choosing, Using, and Confusing, @ErinKennedyCPRW #careercollective

How to Use Social Media in Your Job Search, @heatherhuhman #careercollective

Updating: A Social Media Strategy For Job Search, @TimsStrategy #careercollective

Your Career Needs Social Media – Get Started, @EliteResumes @MartinBuckland #careercollective

We Get By With a Little Recs from Our Friends, @chandlee #careercollective

Expat Careers & Social Media: Social Media is Potentially 6 Times more Influential than a CV or Resume, @expatcoachmegan #careercollective

Social-Media Tools and Resources to Maximize Your Personalized Job Search, @KatCareerGal #careercollective

Job Search and Social Media: A Collective Approach, @careersherpa #careercollective

How Having Your Own Website Helps You, @keppie_careers #careercollective

Social Media: So what’s the point?, @DawnBugni #CareerCollective

Tools that change your world, @WorkWithIllness #CareerCollective

HOW TO: Meet People IRL via LinkedIn, @AvidCareerist #CareerCollective

Effective Web 2.0 Job Search: Top 5 Secrets, @resumeservice #CareerCollective

Jumping Into the Social Media Sea @ValueIntoWords #CareerCollective

Sink or Swim in Social Media, @KCCareerCoach #CareerCollective

Social Media Primer for Job Seekers, @LaurieBerenson #CareerCollective

Face-to-face networking is incredibly important, and if you know your way around, then you have a distinct advantage over much of your competition. You’re making a serious mistake if you do not have a social media presence or if you skip social media sites all together.

If you’ve neglected to create a social media presence, especially on LinkedIn, then you are missing out on an incredible opportunity to find open positions. Targeted, extensive networking is still the number one way to find a job, to achieve this you need to have a complete and up to date profile on several social media sites.

The reason social media is so important is because 83% of employers look to LinkedIn, Facebook and Twitter when looking for new hires. 89% rely exclusively on LinkedIn to fill their empty positions. So if you’re not using social media, then your chances of getting a job are seriously diminished.

Without a solid social media presence on LinkedIn, you make it much harder for HR managers who are looking for you specific skill set to actually find you. Employers will also review your social media sites to examine more information after they have received your resume. So you have to take the necessary steps to stand out and never put a bad face forward.

Here are some tips for putting the right social media face first:

1. Think of your online profile as your brand.

Identify your abilities that set you apart from other applicants. You should define the areas where you excel, and always make a solid case for the value that you bring to a prospective employer.

2. Use your online profile to showcase your skill set.

On Facebook and LinkedIn, there is a headline below where you put your name. This is an incredible important part of your branding, you need to put something with keywords HR mangers will instantly gravitate to. Your headline should show a range of what you are capable of doing.

3. Position yourself as the expert in your field.

Include searchable keywords in your social media profile so that HR mangers can see your in depth experience and talents. Employers will often look through social media sites in search of a fit for a specific problem, if you have your expertise highlighted, then you may be the one they’re looking for. This makes it much easier for them to find you.

4. Clear up any discrepancies between your resume and your social media profiles.

Make sure your dates of employment, job titles and other extended details match your resume. HR managers will not contact prospects who have inconsistencies on their resume and social media profile.

5. Join Facebook or LinkedIn groups that are associated with your field.

Who knows, by commenting on a group post or by offering your advanced knowledge, you could attract someone looking for your particular talents. Answering questions in these groups is an excellent way to attract attention to yourself, just make sure you approach groups with the correct mindset, you’re trying to garner the right attention. So make sure you know what you’re talking about.

In order to advance your career and get your job search back on track, there are a few things that you must do correctly. As a job seeker, finding a job should be your full-time job. Many people work tirelessly to find a job, but they keep coming up short, so today we’re going to have a look at the 5 reasons that your job search is still going and why you’re not getting the response that you feel you should. If you find yourself doing any of the following, then today is a great day to take action.

1. You do not make your job search personal

What this means is that you’re still sending out generic resumes with no target. Instead, get personal. Find the names of HR Managers, company directors or anyone involved in the hiring at the company. Then you send them a personalized note with your custom made resume to their company explaining your desired position and how you could help the company.

2. You are looking in the same place as everyone else

One thing you have to keep in mind is that there are a lot of unemployed people right now. Many of these people will be looking in the exact same field, geographical area or they have the same skill level as yourself. One way around this is to find opportunities through networking, online job searches and by using job boards to find hidden career options. If everyone is looking in the same place, it will only drown out your voice. Be different and look at all of your options.

3. You believe every word you hear about the recession

If you think everyone is living hand to mouth, then you are very mistaken. America has a lot of opportunity for people who are willing to look. Yes, it’s tougher than usual, but not impossible to find a job that suits you. Take a few minutes to review the positive aspects and reduce your stress level. An open mind will lead towards an open job.

4. Poor email etiquette

Every time there is a job fair, we see this problem emerge. People do not read their emails and proof them, but you can bet that your prospective employer is reviewing every little detail about your resume. Misuse the word “your” in place of “you’re” and it’s a dead giveaway that you did not proof your email. Another way that people send out poorly written or constructed emails is if they do not have a subject, have a subject line that reads, “have a look at my resume” or poorly written opening lines in the email. Try to show a little patience and take some time to review your emails before you send them.

5. You’re not as productive as you believe

Sending out a few resumes during the morning and then taking the rest of the day to watch some TV is not a productive job search. Get into the habit of diligently looking for a job. Make yourself a schedule and stick to it. All you have is you. So, work hard and you will find the right career for you.

People have been fired over what they’ve said in blog posts or on social media sites. Sharing confidential information or making negative comments about a business have cost  many employees their jobs. Some employees have even been fired over making positive comments about their company. What is grounds for termination in the cyber-world and how can social media affect your job search?

Can having a personal blog, professional blog or social media account impact your job search? It most certainly could and probably will. If you post about how you conduct yourself in interviews or if you post about how you embellish your resume, potential employers will be able to see it. You want to have a profile that does not scream “bad employee” and that could be anything from bragging about excessive drinking to how you steal notepads from work.

Is it alright for prospective employers to be reading your blog or social media account? Perhaps not, but, when you post something on the Internet, it’s there for anyone to see, no matter what their motives might be. Some people, who have taken extra steps with their job search, will list their personal site or social media address on their resumes. Again, you should only do this if there is nothing you want to keep from a prospective employer on your site. Who hasn’t Googled someone they were interested in? Well, HR managers do the same thing with prospective employees.

If you have it on your resume, then the employer will definitely look at it. Most hiring managers will look at a prospect’s website if they list it. Others will try to find out as much personal information as they can. This is not the days of “3 references” anymore, now your 3 references are Facebook, Twitter and LinkedIn.

If your blog is hidden or private and people in the office or a hiring manager finds out your identity, they can still look up sensitive information about you. They certainly won’t mind reading it, so don’t put anything negative about current coworkers or any past employers you have had.

Once again, do not include a link on your resume to your social media site or personal website if it contains anything that might be damaging to your job search. Always be careful about what you put online. If you have a social media account, people will probably have no problem reading it, after all, you put your information out there, so it’s public domain now. Even if you think only your friends can access it, you still have to take caution and be proactive about what you put out.

If you’re unemployed, consider putting together a website or social media site that’s specifically related to your job search. You can position yourself as an expert in your field. Attach samples of your resume, portfolio or any certifications you have.

People are searching, so when they find you, what do you want them to see?

HR Managers like to develop relationships with potential executive candidates long before the candidate is even considering another job. But, you still have to find the right HR Manager who will help you on your job hunt. Human Resource professionals know all the tricks of the trade when it comes to recruiting executive level talent. That’s why you need to know their tricks so that you can put yourself out there and find the career for you.

Experiences vary Incredibly

Executive level recruiters know which streams of information to tap into. Companies are looking for executives with a strong cost/value relationship, so they want great return on their investment. You’re their investment and they want to see results, so focus your attention on ways that you’ve improved your previous employer’s sales or goals.

Recruitment Strategies

Word of mouth is often a great recruitment strategy for executives. If one executive knows that a recruiter will find them a position with more money and better benefits, then they should hop on it. HR Managers are looking for executive talent that can recruit themselves based on their own experience within their field. If they want to choose another field, then the HR Manager will need to focus on showcasing how their talents would translate.

They Collect Data on the Executive Recruit

Collecting data about an executive level recruit is one way that HR Managers look for talent. They want to find the candidate that has the best experience working with close competitors on the same type of position or something similar. HR Managers often find that this is the easiest and most hassle-free way of looking for talent. It’s not easy trying to find the most competitive positions within large companies, but thats what recruiters do, they find the cracks, get the right data and position their client as the best candidate.

Recruiters get Specific

With the amount of people looking for employment, HR Managers have had to get very specific with who they recruit. They advise those who do not meet the requirements for a position, to not apply for that position. HR personnel have to organize and interview those who meet their specific requirements, which is usually done through a phone screen and then a face-to-face. Make sure that you are comfortable during the face-to-face with your recruiter, but your recruiter should also make you comfortable. Often they will offer you something to drink, so take that into consideration, does this person have your best interest at heart? Recruiters will often select people with good listening skills and they pay close attention whether a candidate is listening to them or not. They will not base their choices on looks because clients are not focused on that. Companies are looking for people who are going to make an impact based on their past experiences, not their appearance. That’s not to say that you should not be dressed in business attire.

It might sound like a lot but if you’re going to work with a recruiter on your executive level placement, then you need to follow their instructions and choose the right one. Take it easy, you’ll do fine.