I am a member of the Career Collective, a group of  resume writers and career coaches. Each month, all members discuss a topic. Please follow our tweets on Twitter #careercollective

This month we are discussing helping job seekers navigate the new year.  I encourage you to visit the links below to read other members’ posts as well!     +++++

There’s been a lot of talk the past few years about jobs, the economy, and how bad things have been if you’re unfortunate enough to live on planet earth right now. For those with jobs, wages are depressed and security is low. For those without jobs, new ones are hard to find. It’s as though they’ve all been filtered out and what’s left is plain and boring, like a gold prospector whose sieve leaves the sand and sifts out the gold.

But there are always ways to be better at what you’re doing, even if what you’re doing means being unemployed. Here are a few solid suggestions for those in between incomes, and out of luck:

I once was told that “It’s better to have a dependable income than be fascinating.” I disagree.

The truth is, being fascinating is as dependable as income. Often people hire those they admire and engage well with, or just those they like to talk to. A friend of mine, for example, was in a tough spot: he quit the advertising business at the top level—chief executive—and now wanted to get back in, but he was overqualified for every job he applied for. What did he decide to do? Practice yoga. He began going to a Bikram Yoga center four times a week. In the locker room before the session, he would talk to the other people there, and eventually befriended many of them. One he liked so much, he invited him to lunch. This person, it turns out, was the head of a multi-million dollar company.

As they talked my friend found that this person really needed a lot of advice on how to run the company better; so my friend gave it to him, and pretty soon this person hired my friend in a senior position as Lead Strategic Officer of the company!

All this because my friend was (as all good friends should be) friendly, outgoing, and open to trying a new discipline—in this case, Yoga. Often, when people have worked in the same field for many years, their social networks become ossified. They know the same kinds of people in the same kinds of fields for years on end. Within this framework, losing a job can seem like a real nightmare, because everywhere you look, there are no new opportunities or people to ask about jobs. You already know everyone, and what they’re doing. This is why taking a new hobby—yoga, which happens to be a pretty social hobby, to boot—was such a good idea: he branched out of his social network and formed new ones. In these new networks he was a dynamic personality, a new voice, and he could see other people’s situations as an outsider. Thus he was able not only to find opportunities he never would have heard about within the staid network of his old employment,  but he was also having a great time in a new adventure.

An underlying reason this worked for him is because many of his friends worked in the same field. If his own company couldn’t rehire him, chances are it’s because the entire field is suffering. And because everyone he knows was in the same field, none of them would be of much help in finding a new job. This is another reason why it was so wise to branch out, to look elsewhere, and to change careers. If one industry is sagging, another may not be.

When looking for a new job this year, the best thing you can do for yourself may be to look in an industry you’ve never thought of before by taking on a new hobby with an unlikely cast of strangers. Every one of these people share an interest you have (in my friend’s case, it was yoga) and one of them may be a door through which you can step to a new career.

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Career Collective Member’s Posts:

@KCCareerCoach, Career Chaos, “The Art of Being Gracious: Much Needed in Today’s Job Search,”

@MartinBuckland, Elite Resumes,  Career Trends and Transition 2010

@heathermundell, life@work, Kaizen and the Art of Your Job Search

@barbarasafani, Career Solvers, Looking Into the 2010 Careers Crystal Ball

@resumeservice, Resume Writing Blog, The Resume and Your Social Media Job Search Campaign

@kat_hansen,  Quintessential Resumes and Cover Letters Tips Blog, New Year: Time to Assess Yourself and Your Career

@keppie_careers, Keppie Careers, Help for job seekers in a rut

@heatherhuhman, HeatherHuhman.com, Job seekers: 5 tips for making the most of 20

@DawnBugni, The Write Solution, Ya, but

@ErinKennedyCPRW, Professional Resume Services, Advice to Job Seekers in 2010–learn Yoga?

@Chandlee, The Emerging Professional Blog,
Starfish, JobAngels, and Making a Difference

@ValueIntoWords, Career Trend, Is Your Job Search Strategy a Snore?

@debrawheatman, Resumes Done Write, Making the most of a new year

@walterakana, Threshold Consulting, Starting anew – tips for truly managing your career

@careersherpa, Hannah Morgan: Career Sherpa, The Year of the Tiger

@WorkWithIllness, WorkingWithIllness.com, Dogs Can Do It, Can You?

@JobHuntOrg, Job-Hunt.org, Lifelong Learning for Career Security

@AndyInNaples, Career Success, What Are You Getting Better At? Make This the Year You Become the Best You Can Be!

This was from a call I took yesterday. The conversation went something like this:

Caller: “Hi, um, my name is Bob.  I want to know about your resume service and when you can finish it. Because I need it soon.”

Me: “Hi Bob. Well, let’s skip to your most important question. How quickly do you need it?”

Bob: “I need it by tomorrow. I saw a job position I want to apply for at Johnson & Johnson and the position closes tomorrow.”

Me: “Oh! Tomorrow. Has the position been open a while or did you hear about it from someone?”

Bob: “I heard about it through a buddy of mine who works there. It’s for Regional Sales Management position– my dream job with my dream company. He told me about it awhile ago, but I didn’t really think about it much until last night when we met for a beer and he reminded me it was still open. But it closes tomorrow. He said to send my resume in to the HR person sometime in the morning.”

Me: “Well, it’s 4:30 in the afternoon and I leave my office in an hour and a half. I won’t be able to do it in that amount of time…”

We talked for a little bit more and Bob even emailed me his resume. It was pretty bad (think Microsoft Word’s basic resume template… lots of white space, left-aligned, bullet-ridden and worse, hadn’t been updated since 2001).

The thing that got me was that he had known about the position for a month, assumed he’d have time to fix up his resume, then consequently forgot about the position, and was now in an all-out panic. We’ve all done it with one thing or another–putting off something we really shouldn’t have, and then regretting it later.

I felt bad for Bob because I knew his chances of getting the job with the old resume were slim to none. Worse, when he started talking about his experience and his excellent accomplishments I thought he would have probably had the chance. He said he was going to work on it himself and hope for the best.

So, the moral of the story is UPDATE YOUR RESUME TODAY. Don’t wait until your dream opportunity passes you by.

I couldn’t believe my eyes when I read this post from Resume Bear, “20 Things Job Seekers Shouldn’t Say on Twitter”. From “I just smoked pot at work” to “I slept with the boss last night” to “I lied on my application, suckkkkkas!”, the list goes on.

Not sure what people are thinking these days, but one thing is crystal clear to me, they will be polishing off their resumes soon. Do they think that no one in their company is on Twitter or Facebook? That no one else has any online savvy? Sheesh! People are listening. We hear stories of people getting fired all the time for what they write on social networking sites. Maybe some are saying it as a joke, or to impress friends, but whatever the reason, their boss is FOR SURE going to find it and reprimand them (embarrassing!) or fire them (good luck!).

So, even if you have heard it time and again from friends, colleagues, the news, whatever, you better think twice before you post how you stole from the company, are still hungover from last night, or are reading your boss’ mail. Because it’s not going to have a happy ending.

I read a lot of blogs. A lot. I want to read even more, but it gets overwhelming when I see my Google Reader overflowing with unread blog posts. So, I got to thinking that if I did it for “research” it would actually be job related. Yes, I am justifying my blog reading addiction. But who cares.

I’m not a professional reviewer obviously, so I am just going to give my thoughts on the blog and how it helped me, or how it might help you. Some will be career related and some not, because let’s face it, not every thing I read is career related. Gasp!

You never know… my next review might be YOUR BLOG!

So, without further ado, I give you….

PHC Consulting, the “Sales Recruiter” by Peggy McKee

http://www.phcconsulting.com/WordPress/

Peggy is a medical sales recruiter. You might remember hearing about her when I interviewed her a couple of months ago for a post I wrote. Peggy writes her blog as if she is talking to you directly. She has a “no bull” attitude and will tell you like it is. If she doesn’t like your resume, you will be the first to know. If she thinks you are not dressing up to snuff, better heed her advice, go home and change. If you don’t have what it takes for the job, she’ll let you know.

Her blog is packed with interesting things. Lots to “see and do” there. Aside from posting regularly about all things a recruiter wants to see and know about you, the candidate, she periodically adds interesting short YouTube videos. I love one she did with a stack of resumes and her take on them.

Though Peggy is incredibly busy with her recruiting career, I love how she takes the time to sit down and write about different things that can help you in your job search. You can tell she truly cares about what happens to job seekers.

I will continue to read Peggy’s blog for my own continuing education. I’ve learned some things from her myself (she hates paragraphs-no matter how small-on resumes, she only likes bullets) that even if I disagree with her (I do-on that point) it won’t stop me from looking forward to her newest blog post.

Keep ‘em coming, Peggy!

http://www.phcconsulting.com/WordPress/

Keywords are an essential piece to a well-written resume. Why? Because they are the words that describe what you do. They also let the reader know immediately whether or not you are a potential candidate for them.

Keywords are “buzz” words or industry specific jargon that communicates a message about your qualifications, accomplishments, credentials or responsibilities. They are action-driven and demonstrate your value to the company.

Each keyword has a message attached to it. For example:  Operations Leadership message is– process performance improvements, operational compliance, cost reductions, safety implementation, etc. They help tell the story in conjunction with action verbs (created, developed, launched, delivered…) to pack more of a punch and keep the reader interested.

With companies receiving thousands of resumes per job opening, they have come to rely on keyword-searchable databases to weed out candidates that don’t fit the position and save the candidates that do. These machines are programmed with certain keywords and receive “hits” for resumes that match the data. Keywords are also being used on job boards and professional networks like LinkedIn.  Hiring managers can go to LinkedIn and type in “Pharmaceutical Sales Representative” and if you have those words in your resume, you become a match.

Keywords can be used throughout the resume. You can add them to your career summary at the top, or in your job description, and within your accomplishments to bring out your strengths. Here is an example of keywords within a career summary. I added bold so you could tell which ones they are:

“Dynamic executive leadership career of diverse organizations with a rich mix of finance, operations, internal/external processes, sales and business development. Intimate knowledge of financial processes, accounting practices, operating results and profitability. Expert in executing team-driven process improvements to increase revenue growth, operational efficiency, and overall profitability.”

See how keywords are peppered all through there? This resume will be able to stand up against company keyword machines.

Take a close look at your resume and make sure it is keyword-saturated. If you need help with keywords, go to Amazon and buy a book of keywords. Definitely worth the money.

If you live in Michigan, or anywhere else in our country, let’s face it. The economy stinks. People are getting laid off and companies are closing down or outsourcing to other countries practically on a daily basis. So, what good would hiring a professional resume service do for you? EVERYTHING.

It’s understandable to be cautious about hiring a resume writer, especially online where you can’t visually shake a hand or see an office full of certificates, awards, books, or anything else that might prove credibility. Here are a few reasons you SHOULD hire a professional resume writer:

1- PROFESSIONALISM – A professional resume writer knows what he/she is doing. I’ve had clients tell me over and over that having it professionally written got them the job. They had sent in the old one previously, and at my urging, resent the new one and got the job!

Make sure whomever you hire is CERTIFIED. If you are unsure whether or not your writer is certified, go to www.parw.com and type in their name. If they are certified, it will come up as such. A certified writer has gone through extensive training and was tested on it, ensuring their work meets the standards of the Professional Association of Resume Writers and Career Coaches. If you are going to spend the money, you want the best.

2- BRANDING/PR – A professional resume writer acts as your personal cheerleader, your brander, your public relations firm. You want someone who knows how to present your qualifications in your best light. They will gather the relevant information (career goals, experience, training, etc.) to create a professional image for you. Something you will be proud to hand out to a hiring manager.

3-GHOSTWRITERS- A professional resume writer knows how to craft content that gets people interested. They create a resume that sounds and feels like YOU. A professional resume writer constantly updates their skills and abilities by keeping up with the latest in career news, and attending webinars, teleseminars and conferences.

4- FORMAT – How bored are you when you see a resume that is bullet after bullet of a position description? Would you call that person back? Neither will the hiring person. Professional resume writers are TRAINED in creating unique documents with appealing fonts, borders and styling that is all YOU.

5- RESOURCE CENTER – Your professional resume writer is a career one-stop-shop! Chances are they have a wide range of resources to offer during your job search. Many are also Certified Career Coaches and remain well informed of career events and other services helpful to their clients. Many times employers will contact resume writers for suitable candidates.

Reasons NOT TO HIRE a professional resume writer:

1- They offer you a resume package for $19.95. Most likely this company is a printing or secretarial service that will rewrite everything you gave them, or dump your info into a pre-written template.

2- They tell you they are certified, but you check on the PARW site and they are not. WRONG. Turn around and go back. They are misrepresenting the truth and God knows what they will do with your money.

3- They offer a 30-day guarantee if you don’t get an interview. I know this is a touchy one, because many of my colleagues do it, but here is my beef with that: with each client, I put my heart and soul into the resume. I am already writing a resume that I think will knock the socks off any reader. So how can I possibly offer a rewrite on that? I already wrote a killer resume and I stand behind it. I would rather sit down with the client and go over job search because I guarantee that is where the problems lie.

So, to sum it up, it’s important to find a solid and reputable resume service. Check for memberships to professional career organizations with writers that are certified.

A professionally written resume is a good investment and is worth it’s weight in gold, not to mention it will get you noticed immediately.

Have you hired a resume writing service? What was your experience? I’m interested to know what you thought. Talk to me…

I get asked often by clients if they need a CV. Then the next question inevitably is, “What IS a CV?”

A CV is a Curriculum Vitae. It is generally used by college professors, physicians, researchers, lawyers and any profession where lists of information are required. Examples include publications, presentations, conferences, residencies, education, etc. They can even be over 20 pages long in some cases.

Internationally, in some areas of the world resumes are called CVs, but they really are resumes. Other countries require a CV type of a format (lists) from candidates. Those are usually the countries where pictures on resumes are required as well.

If you are planning on staying in the United States and do not plan on going into medicine, law or academia, chances are you will only need a resume.

(Ed. Note: In honor of the Winter Olympics, I thought I’d repost this article from Summer 2008… Enjoy!)

I was reading this morning through the blog of Adam Kreek, a member of the Canadian Olympic Row team (I’ve been into rowing this year because of my niece who was on Michigan State’s Crew Team last year), when I read about the training that he puts in to get to where he is today.

Here is an excerpt of what he said:  “The pain experienced while rowing is similar to middle distance running, biking really hard or speed skating. Your legs burn and scream for oxygen, while your lungs wheeze with your heart struggling to transport renewed blood to the complaining body parts. Suffering is the best word to describe how I feel in a race. The after-effects of competition are exhausting. My body aches and I have depressed energy and drive for weeks after the event.”

Or, the US Boxing Team who leave the comforts of home for 10 months to train at the Olympic Training Center in Colorado Springs in intense preparation for China.

What does this have to do with job search? It is a job. Job search is a full time job. Similar to Olympic training, it has to be your number one focus. A person can’t expect to land a dream job after posting his/her resume on 5 job sites. It has to be worked on daily. The good thing is, there are lots of job search activities you can do without leaving your house, and will keep you busy for hours.

When you get up in the morning, what do you do? Consider putting on nice clothes, not just your sweats. This makes you feel productive and gets you into the job search groove. Check your emails and respond to offers (with monster.com you will get hundreds of those that should end up your junk mail). Let all old acquaintances, family and friends know that you are job searching.

Go to companies you’ve thought you’d like to work for and research them online. Most companies offer hoards of company information, press releases, employment opportunities, etc. Get to know the companies well. Create a folder with information on the companies you like and organize it alphabetically, by industry, or however you like. When the time comes that you get invited for an interview, you will be armed with an arsenal of information that will impress even the most straight-faced hiring person. Know your stuff.

Join online networking groups like LinkedIn, Facebook, Plaxo, etc. It is a great opportunity to network with old co-workers, friends and strike up conversations with people from companies you would like to work for. The possibilities on these sites are endless.

And, as always, getting out and going to local business mixers and job fairs are excellent ways of getting your name out there. Be prepared and have your resume, references and any other documentation ready to hand out.

Job search isn’t something you do once a day for a half hour or hour. It’s a full time job. Not only will it keep away the anxiety of not having a job, it will keep you feeling productive while getting your name out there for potential employers to see.

Keep at it, stay the course, be positive, and watch great opportunities come your way!