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Any job seeker knows how important networking is. However, even a minor mistake can lead to major consequences in your job search. Taking executive level personal branding seriously is important, since hiring managers look for that when talking to candidates face-to-face. When you’re spending your free time networking to find a new job, try your best to avoid these mistakes to help yourself stand out to interested companies.

Expecting a Job Offer Right Away

Many people go to a networking event and expect to walk away with a job offer. This is simply unrealistic. It’s one thing to be confident in yourself and your abilities when meeting someone for the first time, but you shouldn’t be so bold as to basically ask for the job on the spot. A key to personal branding for senior level managers is to get to know the hiring manager and other top executives within a company. They are likely taking their time with hiring someone, so you should do the same and make as many connections within the company as you can.c-level personal branding

Talking About Yourself Too Much

No one know more about you than you, so it’s easy to fall into the trap of talking about yourself nonstop. When you feel the urge to talk about yourself, ask an intuitive question instead. Ask your connection how they got into their job, how they like it, what the culture is like and other questions that show interest. Not only will this clearly show your interest in the job, but it will also give your c-level personal branding a boost.

Not Spending Enough Time on Personal Branding

Speaking of c-level personal branding, you need to be doing more of it. Everyone believes they are qualified for certain jobs. And most of those people will talk about the same qualifications. But instead of talking about how you are qualified, talk about the value you bring to the table. Companies are more interested in learning how you can help them, rather than only knowing what skills you have.

Overlooking The Importance of a Polished Resume

Your executive bio is usually the first thing a recruiter will read on your resume. If you’re going to take the time attend a networking event, at least have your resume reviewed by a professional to ensure there aren’t any glaring mistakes. Remember these recruiters are going to talk to dozens of people at networking events, so your executive bio needs to stand out and make them remember meeting you face-to-face.

Professional Resume Services is here for job seekers, whether you need help writing an executive bio or anything else related to your job search. If you need assistance before or after a networking event, feel free to contact us at any time.

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ceo interview questions

We are accustomed to any number of conventional interview questions, and everyone has their favorites. But many shrewd CEOs and executives are digging a little deeper, looking beyond what they see in a job candidates’ executive profiles, resumes and cover letters. They are asking some very unusual interview questions designed to reveal more of your personality and ensure you are the perfect fit for their company.

 

“What would you do in the event of a zombie apocalypse?”

— Ashley Morris, Capriotti Sandwich Shop CEO

 

Of course, there is no right or wrong answer here. It’s simply a fun question Morris likes to ask to see how a candidate will respond under pressure. This gives him a feel for how effectively they react without prior thought or planning, as well as insight into their moral compass and whether they will fit into the company’s culture.

 

“What’s your superpower … or spirit animal?”

— Ryan Holmes, HootSuite CEO

 

Holmes feels the response he gets to this question gives him a greater understanding of a candidate’s work habits, beyond what’s seen on an executive’s profile.

 

“On a scale of one to 10, how weird are you?”

— Tony Hsieh, Zappos CEO

 

One of the reasons Hsieh likes to ask this quirky question is to ensure the candidate is a good fit for the casual culture of Zappos. According to Hsieh, whose company values include fun and a little weirdness, it’s not really important what number you choose, unless it’s at the extreme end, such as one or ten. Whereas a one might indicate you are too conservative for his company, a ten, on the other hand might show a tendency toward being a little too weird for them.

 

“Tell me something that’s true, that almost nobody agrees with you on.”

— Peter Thiel, PayPal co-founder

 

Co-founder of PayPal Thiel values those who are not afraid to say what’s on their minds. He finds this question, though uncomfortable, helps him see how courageous a candidate can be in discussing something that may be in direct opposition to the interviewer’s opinions.

 

“What was the last costume you wore?”

 David Gilboa, Warby Parker co-CEO

 

What the candidate remembers wearing isn’t a problem. It’s more about making sure they fit in with the eyewear retailer’s relaxed environment. With core values that include adding “fun and quirkiness” into everything they do, Warby feels that even the most capable candidate would be a mistake to hire if their work style was not a good fit.

 

“Tell me about your failures.”

 Jenny Ming, president and CEO of Charlotte Russe (former chief executive of Old Navy)

 

Resumes and cover letters don’t show failures, only successes. Ming feels this question is a good test of how willing the candidate is to take a risk, and being honest enough to acknowledge when things don’t go right. The example could come from either personal or business life. What’s important is how the person handled the failure and how they overcame or moved forward afterward. The clothing store executive says the responses give her insight into how willing the candidate is to admit when something goes wrong.

 

So, to prepare, you might want to start thinking about what your super power or weirdness level is so you are ready for your next interview.

 

 

 

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online authority is essential for professionals
Professional resume and executive resume services have always emphasized the importance of networking for those interested in finding a job or moving ahead in their career plans. This is because the interactions we have with others in our industries creates a background impression that job applications, resumes, and cover letters are viewed against. People see the resume, for instance, and find out more by either asking around or remembering contact.

LinkedIn is an online networking site, the biggest and most influential one we have access to in 2015. Louisa Chan is a marketing expert, and her post on Copyblogger is primarily speaking to content writers. But the 7 Ways to Build Online Authority with LinkedIn that Chan suggests are good suggestions for professionals of any industry who wish to establish authority in their field. Isn’t this what networking and moving ahead as a professional is all about? As others become familiar with our expertise, we have a voice in the field — and the more expertise that is in our voice, the more authority we have.

Seven Ways To Build Authority on LinkedIn

Here is a quick look at these great suggestions:

  1. complete your profile
  2. compose content for distribution
  3. convene in relevant LinkedIn discussion groups
  4. connect with your peers
  5. communicate in a personal way
  6. continue to improve
  7. commit to your production schedule

All of these are ongoing projects. Even the completion of your profile is never ending, because if you are doing the other things, there will be more to add to your profile. And each time you add to the content you produce, your voice is being heard as an expert in your field.

If nobody knows you are an expert, you are invisible. One of the first things that a potential employer or the HR person deciding on your promotion, will do is see what you have to say about your expertise online. This is essential, whether it is original content (and there should be some original content) or a carefully curated contribution to the discussion along with your commentary.

 

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predictive analytics and your career

“While not new, predictive analytics is an important factor in assessing a candidate’s fit and potential. What is new is its accelerating use in corporate America as a means to filter candidates in and out of consideration long before any personal assessment is made.” — Lou Adler

Lou Adler is a regular contributor to LinkedIn and has so much experience and authority in his perspective on the hiring process that it is worth taking the time to understand what he says about the way Big Brother is Now Determining Your Hirability. Today, a person seeking a position is filtered by all that is in their resume, and all that is in their online brand as well. There’s a list of characteristics that fit into a pattern; the pattern of the Achiever.

Here is what the “Achiever Pattern” that many companies look for consists of:

  • lower turnover with growing responsibility
  • quality of the years of experience rather than number of years
  • quickly being assigned (or volunteering) for important projects and/or teams
  • demonstrating same patterns of initiative & responsibility in every position
  • rehiring and being rehired by past co-workers
  • participation in expanding cross-functional teams

Why Are Certain Qualities Desirable?

If you look at the Achiever Pattern’s overall impression, you see someone who is willing and able to work within any setting and maximize the potential. They are good to work with, as evidenced by the fact they hire past co-workers and are hired by people who have worked with them in the past. There’s a pattern there of more than a self-centered trampling on the way to a shinier inflated ego — the achievement they consistently reach is an achievement that is good for everyone.

If you don’t have these qualities, you may be filtered out of the running before you ever get to the interview. It may be a good idea to carefully look at your resume and online presence and see how accurately they are portraying your own achievements. LinkedIn profile development has never been more important than it is today because it reveals a pattern that your next employer uses to predict your hirability.

 

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how to do voice mail professionally

Are you one of the people they were talking about on NPR recently? Please Do Not Leave A Message: Why Millennials Hate Voice Mail is taking a look at the way that leaving a message is fast falling out of favor as a communication mode. You don’t have to be part of the Millennials to hate voice mail because it can be a sudden challenge you don’t do well. But there’s a problem with refusing to deal with voice mail because it is used in business all the time.

If you are searching for a job, there’s a good chance you will need to leave a voice message. If you are contacting your manager or a client, there’s an equally good chance that voicemail will be involved. The game of Phone Tag came about because of the way busy people can’t always pick up the phone and being able to text doesn’t exactly replace it.

Deal With It & Do It Right

If you know you struggle with sounding professional at the sound of the recording beep, you can learn how to deal with it and do it right. Think about the goal of your call and have a message prepared if you have to leave a voice mail. If you have to write it down before you make the call, that’s practice for the next time you need to use the skill.

The same basic rules that apply to a phone interview apply to a business call, and therefore also apply to a business voice mail.

  • Don’t make a call from a noisy environment. Go to a spot that is quiet and allows your voice to be heard.
  • It should be obvious that nothing is in your mouth, right?
  • Be prepared to state your name, phone number, the reason for the call, and repeat the name & number. Keep it short.
  • Speak clearly and don’t try to cram too much into the message. You can tell them more when they call you back.

Whether you are leaving a message for business or as part of your job search, this is one business skill that you really do need to make sure you can do even if you hate voice mail.

 

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if nobody knows you are an expert, you are invisible

One of the assumptions about executives and those higher on the career ladder is that they have expertise in their field. The problem is, people have to realize you have that expertise. Your plan for your business, career, or any kind of future acknowledgement really needs to include ways to show the world you know what you are talking about. Fortunately, it is easier today than it’s ever been to establish yourself as an authority: an expert in your field.

Ways To Establish Your Authority As An Expert

  • Write a book. This is so easy with e-books because you can self-publish right away and update as needed. And the benefits are huge: you “must be an expert” because you wrote a book or two. It’s also a good way to let potential employers know what your expertise is, and it looks impressive on an executive resume.
  • Be a great blogger. Writing consistent and useful content builds up an audience of readers who welcome your next post because it helps them somehow. If you are sharing your insights and making a difference in your reader’s lives, you are building a reputation for expertise. You are proving your expert status with every post.
  • Utilize online networks. Whether it’s LinkedIn profile development and posting regularly, guest blogging, Google+, or taking thoughtful part in online discussions, there’s an impression being made about who you are. Make it a positive and authoritative impression and there will be lots of good reasons to see you as an expert in your field.
  • Curate content carefully. Link to authoritative sites or articles and share your expert opinion on the information. Create a reputable source for research in your industry.

When you think about it, this is marketing. You are in the business of selling yourself as a well-deserved expert in your field by getting the message out to the people who need what you offer. Anyone who aspires to become an executive or any type of professional needs to be seen as an expert, or nobody sees them at all.

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Execs2

Searching for executive jobs in today’s world can be tougher than ever. It’s imperative that executive-level job seekers stand out from their competition and prove to their potential employer that they offer a high return on investment. To do this, job seekers need certain tools, including the essential job-search documents needed to effectively market oneself in the job hunt: executive resume, cover letter, career biography, reference dossier, etc.

If you are a part of the executive job hunt remember that personal branding is important to strategically position you ahead of the crowd. It links your key personal attributes, passions and strengths with your value proposition. Does your resume brand you? What about your LinkedIn profile? Does that let the reader know that you are the leader their company needs? If done right this will translate into a crystal clear message that differentiates your unique promise of value that will resonate with your target audience. By showcasing your expertise and unique personal brand in the best possible light, you’ll open doors that others can’t and be in charge or your career destiny.

Make sure you do your research! Tap into the hidden job market by taking advantage of all that’s available online in the way of targeted industry and company research. Check out websites of companies that interest you and start by identifying the challenges they’re facing, learning about the company culture and attempt to track down warm leads at those companies. It’s important to pinpoint how you can have a positive impact and help those companies reach their goals. Save time by identifying and connecting directly with top decision makers at companies through LinkedIn, Facebook, Twitter or other online social networks when possible. Don’t be afraid to reach out to people you’ve never met. LinkedIn is known for its members welcoming connections from unknown contacts. The point is to expand your network and make new connections.

A good executive resume will be the backbone of your job search. It’s important to identify exactly what you want your resume to convey before you get started. Remember, every resume is a one-of-a-kind marketing communication that should tell your story. In order to do that it’s imperative that you make sure your executive resume is well designed and executed. There are a lot of DIY resources and resume writing tips available on the internet that you should take time to review, but in the end it may be better to hire a professional to convey your personal brand. Either way, with a good executive resume in hand that translates your unique attributes you are sure to be on your way to the executive job of your dreams!

 

 

 

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are you shopping for a resume service?

There’a a lot of discussion in marketing about “today’s consumer” and the ways we are different than shoppers in the past. And it is true that today’s shopper is different, but the reason is not that people have changed so much. Our choices have changed, giving us online options that were undreamed of before the advent of the internet.

Having a lot of options is good if you know what you want and are ruthless about filtering down to the perfect fit. It can be frustrating to come up with nothing that fits, though, right? If you are trying to find the “perfect fit” in a resume service, it gets even trickier because you may not be sure of what you need or want.

One thing to filter out in your search would be any resume service that isn’t professionally certified. You are looking for the equivalent of custom tailoring and the expertise of the tailor really makes a difference here. That perfect fit is the result of getting measured and fitted for exactly what you need.

The A La Carte Services offer a basic list of services that can be purchased separately. Reading about each thing on that list will give you an idea about what is available in any good resume service. If all you need is one thing on the list, this is where to get it. The service will still be professional and customized for a perfect fit and you will have the one thing you need.

If you need the equivalent of an entire “outfit,” there’s even an option of customized packages to save you a little money.

 

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the one thing that puts you ahead on the job

Did you ever think about what a potential employer is really looking for in all openings, no matter what the job description is?

Reliability.

No matter what that job description is, and on top of any skills listed as requirements, their foundational need is a worker who shows up on time consistently and does the job responsibly every time they are expected to do so. Sometimes an unforeseen crisis may prevent a perfect attendance record, but an employee who is reliable is a better investment than hiring a brilliant whiz kid who doesn’t show up or goofs off most days.

This need for reliability is why references are so important. Your references are people who testify to the way you are to work with, the kind of person you are, and ultimately how reliable you will be. And that promise of being able to rely on you for a job well done is what an employer is putting their faith in when they hire you. So, how do you go about getting a good reference…regardless of the circumstance that discolors a dubious job history? Sometimes the work situation was not your fault but affects your record. If this is the case, choose your reference providers with care.

If you can, do some volunteer work that will show you are reliable. You want to make a case for your potential reliability by showing how you have been reliable in the past and proving it with the testimony of those who worked with you in the project. If you must address the issue during your interview, avoid disparaging remarks about your previous employer and be professional in your representation. Point out your best accomplishments and the fact that you look forward to being more productive.

Diplomacy is professional and always impressive. You are showing in real time that you can be relied upon to do the best you can in any circumstance, and that puts you ahead of the pack.

 

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a great graduate gift suggestion

You know the story; someone you love is graduating and you want to give them a gift. But you don’t want it to be a gift that doesn’t really help get them on their feet with adulthood. You want your graduation gift to make a difference for the future.

An Entry Level Resume is a great gift because it is a service that results in a customized, professional resume that displays a graduating student’s coursework, internships, early experiences, and skill sets. It includes an initial consultation and unlimited email support, which really can help that first job search and the entry-level resume, a cover letter, and a thank you letter in both ASCII and PDF versions for electronic submissions.

That unlimited email support can come in handy for a newbie in the job market, and the benefit of a professional resume writer working with your graduate to clarify their skill sets and highlight what might be missed is worth more than you think.

Because a professional resume writer is tuned into what employers are looking for and does this all the time, a process that is painfully convoluted and prone to mistakes becomes a challenge skillfully met. They work with things like keywords and SEO and can write for the computer that screens the resumes as well as the human who reads the resumes that got through the initial filter.

If you don’t do that all the time, it’s tricky. Even an English major will have some trouble with writing a resume for today’s job search because it does take more than writing skills.

So consider this graduate gift suggestion: an Entry Level Resume from Professional Resume Services.

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