The Top Reason Your Cover Letter Is Important

Cover Letters

the top reason your cover letter is important
Some will tell you that nobody reads cover letters any more, so there’s no good reason to write them. But there actually are very good reasons to write a professional, researched, compelling cover letter, and here’s the top reason why:
It is your opening argument that the attached resume is worth taking the time to read.
There are many helpful hints on writing your cover letter and it is a good idea to read up on this skill before you start drafting yours. Then start by taking the specific job description you are applying for and matching your qualifications to that description. Find the company’s goals and mission statement. Can you see how they mesh with the job and how you could be the best candidate for that opening?
If possible, discover who will be reading the resumes and use their name in the opening. Present your case for their consideration by a well-written and concise explanation of how your qualifications fit their needs and their goals. Reference any personal recommendations you have within the organization. Think of who will read your letter, what their goals are, and how to show them you can be the one to meet those goals.
An opening argument isn’t the entire database of evidence in a debate; it is the distillation of that evidence in a simple form that communicates conviction of opinion. Or to put it another way, it is the advertising copy that gets the buyer interested in looking at the product more closely. If that advertising is full of grammar mistakes and spelling errors, the product is seen as jokeworthy and will probably be rejected.
In the same way, if your cover letter is full of grammar mistakes and spelling errors, your resume will probably be rejected without being read because it will be assumed that your standards are lower than the reader’s. If you know you make grammar and spelling mistakes, use all the tools at your disposal to correct them. Computer programs like spellcheck and grammar checks are helpful, but a person will catch things they miss. Ask a friend who cares about writing well to proofread your cover letter. If you lack a friend with those skills, use a service like our Resume Critique and get a professional opinion.
Cover letters can convince a potential employer to consider a resume they might ignore otherwise. And that is a good reason to write one!
 
 
 

How To Avoid Mistakes When Writing Your Resume And Cover Letters

Resume Writing

how to avoid mistakes when writing your resume and cover letters
When you are writing your resume and cover letters, it is very easy to make mistakes just because there are so many versions and corrections (we writers deal with this, too). Even if you are a competent writer, it still is a good idea to carefully read your work once more before sending it off to be read by the people you want to impress. Here’s how to avoid some common mistakes in writing:

  • Keep track of grammar when changing a sentence. If you change the noun from singular to plural, for instance, remember to change the sentence structure to match.
  • Don’t rely on automated spellcheckers alone to catch mistakes. Your, you’re, their, they’re, there, two, too, and to are all words which are spelled correctly and won’t show up as an error when used in the wrong way. “Manager” was one I always misspelled as “Manger”. They are both words, so spell check never caught it. Luckily, I’m hyper diligent about checking and rechecking how I spell Manager– plus there is a little tool in MS Word that lets you auto correct things like that, so whenever I type Manger, it automatically changes it to Manager. Awesome.
  • Avoid the automatic word-finishing features on your word processing program for the same reason. You want your brain to be in control.
  • Look it up if you are unsure. Good spellers and good writers rely on more than their memory. A popular site that helps with more than spelling is https://www.grammarly.com because it checks grammar, spelling, word choice and style (plus, their Facebook page is informative… and snarky). It’s up to you to take the advice of the computer once the error is pointed out.
  • Take a break before rereading your work. It’s like rebooting your brain and allows you to see the piece with fresh eyes. If you have been working feverishly on something, you read it with your past efforts in mind and can fool yourself.

Of course, all the resume writing tips the pros use apply. Your cover letter and resume, along with the follow-up thank you letter, are huge indicators to the potential employer of your ability and professionalism. Everybody makes mistakes — but you don’t have to leave those mistakes in your writing. It’s easy to fix a mistake once you see it, so learn how to look for it. 

Dressing For Success: Yes it Still Matters

Career & WorkplaceInterviewing

Dressing For Success: Yes it Still Matters
It’s funny that this still has to be pointed out to people, but it does.
When you are interviewing for a job, you need to dress in a certain manner. Torn jeans, a dirty t-shirt, and uncombed hair will simply not cut it in the corporate world. Neither do gauges, visible tattoos, or  piercings. I’m not saying there is anything wrong with any of those things, but they may work against you. The arguments I most often hear are, “Things have changed,” and “It’s not my style.” Or more recently from some young, still-in-college, twenty-somethings I know, “But the company I want to work for will have a cool, hip culture and they won’t mind if I have gauges, tattoos, or piercings!” Be that as it may, certain standards are still expected. The best resumes, cover letters and recommendations will still only get you to the first interview. You have to take it from there.
Even in companies that at best could be called slacker style, expect those interviewing for a job to be dressed appropriately. Keep in mind that even if you are planning on working for a “hip” or “trendy” company, you still have to interview with the HR person who might be a forty- or fifty-something person that does not agree with that Coke can-sized hole in your ear. It also means men should wear, at the very least, trousers not made of denim, a pressed shirt with a tie and a jacket; a suit is better. For women, the same attire as for men, if you like, or a conservative skirt and pressed blouse; a suit would be better here as well. The attire should be conservative, clean and pressed. Your goal is to get through that first level of interviewing. Once you do that and you get to speak to the person you will directly report to, check out his/her style. If they seem like they encourage more of a unique style, then you are in luck. If not, you may either want to ask them, or look around at the other employees as you are walking through the office. What do they have on?
The point here isn’t as much about your clothing as the image that clothing presents to the employer. You can have the best resume in the world but if you look like a slob, or have too much (visible) body art, the company is going to think twice about hiring you. You want the company to see you as a serious candidate who takes care of himself and presents himself well. You put out the wrong image when you appear looking like you slept in your clothing, or forgot to wash your hands. If you look like that on the day you are trying to show them your best, what on earth are you going to wear on casual Friday?
Dressing the part is often the first step in getting the part. Look at it like this: If you dress well and everyone else dresses down for the interview, you will have set yourself apart in a good way.

Defining Your Career Objective

Resume KeywordsResumes

Defining Your Career Objective
One of the most often used phrases on a resume is usually found under the heading “Career Objective,”or “Career Summary” and the same phrase is used over and over without regard to profession. It’s a generic phrase that your career objective is to find a job somewhat related to the degree you studied for in college. The exact wording varies slightly, but it all means the same thing: you haven’t put much thought into your career.
It’s understandable when you are unemployed and willing to take basically any position offered that you might use a generic phrase. It’s still a mistake. You need to, at the very least, tailor it to match the specific job you are applying for and to be different enough from others applying for the job that you merit attention from the hiring manager. Better still is to spend the time thinking about your dream job and to state your actual career objective.
It doesn’t matter if your objective is above, or even skewed from, the position to which you are applying. You can address this, briefly, in your cover letter. As an example, if your career goal is to be a computer software designer but the position you are applying for is at the help desk, you can state that while your goal is to be a software designer you are willing to work as a tech at the help desk because it will enable you to better understand the components of software design from the perspective of the user. A hiring manager will likely appreciate your honesty as well as the way you think about those situations.
Remember, if you haven’t been able to define your career goals to yourself, then you will never be able to define them to someone else, and you will certainly never be able to meet them. So spend some time figuring this out and update your resume accordingly.

Cover Letter Tone: Formal or Friendly?

Cover Letters

Cover Letter Tone: Formal or Friendly?
When creating cover letters, a common mistake is to essentially use the same letter every time. Many applicants change nothing more than the name of the company. This is a bad idea and you can be certain that your generic letter is seen as such by those who read it. The other common mistake is in tone. As a general rule, formal is better. But this is not always the case, though it is a safe fall back position.
I’m going to assume you have done your homework and know enough about the job you are seeking to be specific in your cover letter. If you don’t have that information, then get it before you begin writing. You cannot craft a decent cover letter without specifics.
The tone of the letter will be dictated on the position you are seeking. The rule is that the more authority the position has then the more formal the cover letter should be and the more specific. You want the letter to be brief but complete. It’s important to highlight your skills in relation to the specific job being offered and to explain why you are perfectly suited to the position.
Of course you will address the letter to the person doing the interviewing. If you don’t know who this is, then just call and ask. Address him or her formally throughout your letter. Never shorten someone’s name unless given permission to do so. Save the informal and friendly approach for your friends.
When writing a cover letter you want to get your point across as briefly as possible while showing respect to the reader. The tone should always err on the side of formality.

Writing The Perfect Cover Letter

Cover Letters

application forms
When applying for a job it can be easy to assume that your resume is the most important part of your job application. While your resume is vital and helps to list your skills and experience in order to match you to a job, it isn’t the only thing that you need to include in your application.
When submitting your application for a job, you must include a cover letter in order for your application to be taken seriously. This means that you really need to pay as much attention to your cover letter as you would your resume.
Your cover letter needs to be tailored to the job that you are applying for. When you are typing your letter, link it to your resume and expand on what is mentioned and how that could be linked to the job in question. Mention your past experience and how that could help you do the job advertised perfectly and use it as an example of why they should hire you for the position above anyone else.
Keep in mind that on most occasions the cover letter is the first impression of your application that a prospective employer will get so you need to make sure that the impression is a good one. This means laying out the letter so it looks fantastic and professional, with no spelling or grammar mistakes in any of the text.
Use the letter to promote yourself and tell people why they should hire you but don’t go over the top. Simply tell them what they need to know and why they should employ you and leave it at that. Wrap the letter up with thanking them for their time and inviting them to contact you should they have any further questions.
For the perfect cover letter, check out our services and get back to us.

The Cover Letter – More Important Than The Resume?

Cover LettersExecutive ResumesProfessional ResumesResume Writing

Good Cover Letter
The resume gets you in for an interview, but what gets that resume in the door? The cover letter. The cover letter serves as an introduction to a prospective employer, much like a handshake. Make sure that you make a good impression with your cover letter. If the cover letter is not a good one the process stops there. A cover letter is often overlooked, but is definitely something that needs as much consideration as the resume.
There is never a question of whether or not you need a cover letter. It is always necessary. Remember, first impressions are key. A cover letter is the first thing the hiring manager reads in the actual resume submission process.
Good cover letters will convey to the person reading it that you are in fact qualified for the potential position and send everything to the specific hiring manager for the position. That will be the person you need to follow up with later. A basic description of your personal experience that covers any qualifications of the specific job will make a cover letter stand out.
Being polite is crucial. Be sure to thank the reader for their time in reviewing your information and mention your experience in terms of their needs, not yours. Mention only your qualifications that best match the position for which you are applying. Show off your manners. Make your mom proud.
End the cover letter with an action plan such as you’ll follow up with them next Tuesday.
Bad cover letters will be impersonal and easy to ignore when you address the cover letter “To Whom It May Concern.” Put more time into it. Find out the name of the person handling this hire. Call around and use your resources. This will make a big difference.
Keep it simple. A cover letter shouldn’t be more than one page. Stay on subject and think of the letter in terms of the reader, not yourself. Talk more about things you can do for the company rather than only what you’ve done successfully throughout your career.
Negative information about the companies you’ve worked for or any layoffs have no place in a cover letter. Very little about your personal life also does not need to be mention. Remember, this is not a social networking site where you mention your wonderful spouse and awesome kids. You may just alienate someone immediately with that if they are having personal problems.
So you now have the information necessary to draft an intelligent cover letter that should not be overlooked. Start researching the companies you are interested in, locate the names of the people you will be sending resumes to and begin to draft your work of art.