c-level personal branding

When you sit down to write an executive cover letter, you may have many different thoughts running through your mind. Will the hiring manager even read this? Why can’t I simply regurgitate my resume? Aren’t all cover letters the same?
The truth is, cover letters are difficult to write when you write them properly. They shouldn’t be the same as your resume, and yes, hiring managers do read the good ones. You just have to make yours stand out from the rest by being appropriately creative in your writing. If this doesn’t seem like your style, here are some tips from a cover letter writing service to help you out.

Distinguish Cover Letters From Resumes

One mistake many executives make is turning their resume into paragraph form and calling it a cover letter. This isn’t the purpose. Your executive cover letter should show more of your personality and creativity, rather than your experiences in the industry. You will likely send in your resume and cover letter at the same time, so no one will want to read the same thing twice.

Be Brief and To The Point

Don’t include more than two or three paragraphs on your executive cover letter. In fact, cover letters closely resemble executive profiles, since they should just be short statements describing your value and what you bring to the table. No hiring manager wants to read a lengthy cover letter.

Showcase Your Ability to Help The Company

As far as the content of your executive cover letter goes, write more about how you can help the company, rather than focusing on your past achievements. You may need to use a cover letter writing service to help iron out the details. It’s easy to talk about how good of an employee you are, but everyone does that. When you demonstrate your knowledge about the company and tie in your experiences, your cover letter will stand out.

Be Creative and Conversational

As an executive, most resumes and cover letters you write are likely cut-and-dry. It doesn’t hurt to be a little creative, at times. Try writing your executive cover letter in more of a conversational tone. Incorporate random facts about your industry or tell a very short story to keep the reader engaged.
Professional Resume Services knows the ins-and-outs of a great executive cover letter. We are an executive resume writing service with expertise in resumes, cover letters, networking, LinkedIn profile development and more. If you’re struggling with your cover letter in any way, feel free to reach out to us at any time.