Are you one of those people who talk when they are nervous? It’s pretty easy to do — and very damaging to your career if you don’t learn how to control it. That old adage about having two ears and one mouth so you can listen twice as much as you talk is actually good advice for every part of your working world, from the interview to get the job to the moves into management and executive leadership.
The Big Mistake You Can Make
When you sit down for an interview, one of the big questions in the interviewer’s mind is what you will be like to work with. It’s a valid question because most jobs do involve some level of teamwork. So in order to answer the big questions, the way you answer smaller questions is observed. Speaking without listening is a red flag because it indicates that since you don’t listen here, in the job interview, you won’t listen later, on the job.
If you are rehearsing your “hire me” job spiel in your head, waiting for the chance to present it, then you aren’t going to be hearing the questions they ask. You’ll be answering the questions you think they will ask — and that is not the same thing at all.
It is a good preparation tactic to think through questions that may be asked in an interview. But that’s not a script you are rehearsing, and the interview may not involve those questions at all. It’s better to make sure you actually hear what is being asked so you can answer the question.
The Leadership Skill of Listening
One of the reasons that the skill of listening is a mark of leadership is because truly hearing what people are saying gives added perspective to a problem so it can be solved. Listening is a mark of respect for the speaker, and true leaders value those on their team as important contributors. Learning how to listen is part of honing your interview skills, but being able to listen and contribute value to the conversation by being on the same page is a skill you will need all your life.
Are You Looking For A Way To Improve Your Job Skills?
Many of us need a little help learning the new skills that are a part of today’s workplace. Fortunately, there’s a way to get some of that education for free — the MOOC, or Massive Open Online Course. The challenge is finding the right course for your circumstances, and not being overwhelmed by the task. Many of the top universities offer MOOCs, but just because it’s good content doesn’t mean it’s good for you.
Do Your Research
Take the time to read reviews and carefully consider what your goals are. For instance, the emphasis on internet marketing in every business means that people who keep up on SEO skills are preferable. Look for some reviews, or guides like the 2015 Guide to Free SEO Training Courses Online on Search Engine Watch. The goal is to select one skill to develop in your spare time and deciding which skill you need to prioritize based on your own career goals.
Do Your Homework
Once you have decided to take something like a MOOC, keep at it. Most of the difficulty in online classes is keeping at it. This is why it’s usually good to do one at a time and, if you can talk a friend into taking it with you, you have a study partner and some accountability. You are working on educating yourself for your own satisfaction for the most part, but that is impressive because it shows you are looking for life-long learning opportunities.
People who demonstrate a desire to keep learning, taking the initiative to research the best options for their industry, and keeping at it by getting through something like a massive open online course are impressive. They make an impression on their colleagues because they set a good example. They make an impression on their employer because they demonstrate an ability to stay current with their skill set. And they make an impression in their self-confidence because they are increasing their knowledge and understanding. If you decide to explore the potential of the MOOC, do your research and select the right one — then do your homework and get it done.
I hope that by now you have a LinkedIn profile because this social media platform is one of the best ways to keep your career viable — if you use it wisely. But once you have completed your profile and started exploring your options, how do you decide what is a good thing to do? And how do you figure out how to do it?
Search Engine Journal has recently given us some good ideas in Kristi Hines’ 10 LinkedIn Tips and Strategies You Need To Know. These are helpful suggestions that may be exactly what you are looking for:
How to unsubscribe from blog posts — a great help in uncluttering your inbox
How to quickly change group digest frequency — another de-clutter benefit
How to see where you rank — it can make a difference
How to put links on your profile — to your site, your writing, etc.
How to get LinkedIn Premium features for less — who doesn’t like a bargain?
How to schedule updates to LinkedIn — and take some of the drudgery out of your life
How to get LinkedIn testimonials on your website — you do have a website by now, right?
How to research customers on LinkedIn — or anybody else, like potential employers
How to target Facebook and Twitter ads to LinkedIn connections — you may not be actually putting out ads, but it is good to know
How to research competitors on LinkedIn — and see how you stack up
How Is Marketing Like Career Building?
It’s true that Search Engine Journal is not usually a site you’d find career advice on, but the line between marketing and career building is very fuzzy. If you think about it, marketing is just presenting the best of your business to the public in various ways so the people see and respond appropriately. Isn’t career building presenting the best of your skills, knowledge, and experience to get an appropriate response?
In fact, skill marketing is a way to get people thinking about you as a potential asset for new positions. The more you can utilize platforms like LinkedIn to show what you have to offer, the easier it is for people to see what you bring to the table.
The Top 5 Skills Sought By Employers In 2014 (and what that means for 2015)
Did you ever wonder what the global job market is actually looking for? LinkedIn is in a unique position to find out, so after analyzing over 330 million LinkedIn member profiles, they came up with The 25 Hottest Professional Skills of 2014. Of that 25, the top 5 are:
Statistical Analysis and Data Mining
Middleware and Integration Software
Storage Systems and Management
Network and Information Security
SEO/SEM Marketing
What This Means For 2015
These were the top 5 skills that employers and recruiters were looking for last year. These are the skills that got people hired. Does that mean you should drop your current career plans and get a degree in statistical analysis? Not necessarily — but it does mean that technological understanding is something that cannot be ignored. Any candidate that has the skills needed for a particular job PLUS the global perspective of how that job fits into the bigger picture is a lot more prepared to compete.
If your resume doesn’t mention the technology you know how to utilize, it’s time to update your resume. In this increasingly interconnected world, we need professionals who can integrate the work they do with the global presence of the company that employs them. Each one of the “top skills” looked for attest to the fact that business is supported by technology and the IT department isn’t just tech support.
At the very least, taking the time to see what these areas consist of and how they are used in your industry prepares you to be someone who can see how their part fits into the mission of the company and gives you insight on the challenges of management and leadership. If you are interested in executive responsibilities, executive perspective sees how it all fits together.
If I were to make any predictions for 2015, it would be that most of the skills on 2014’s list will still be important. They may change positions, but like technology, they aren’t going away.
The holidays and the end of the year are already times that most of us consider more stressful than other seasons. But for some, the stress isn’t from finding the perfect gift — it’s from finding yourself unemployed.
Whether it is the result of end-of-year layoffs or you have been searching for a job for some time, this time of year is challenging when there isn’t a regular paycheck in the works. Dave Ramsey, the financial guy, just gave us 7 Practical Tips for Dealing With Job Loss at Christmas and his suggestions are actually practical any time of year:
cut back your spending
change your outlook
stick to your routine
find seasonal work
get creative
be open with your family
put the holidays in perspective
Don’t Give Up
You can keep up the job hunt during the holidays and have a huge advantage because there are so many networking opportunities. Parties and gatherings are great ways to connect with people without making appointments. Temporary jobs can easily turn into full-time and if they don’t you still have that paycheck and more work experience. Many a temp worker becomes manager later on so don’t discount the lowly position.
The thing I like about Dave Ramsey’s tips is that they make sense. When you are looking for a job, you need to be doing all those things and not pretend that everything is the same. It isn’t the same — and that is good because it gives you an excellent opportunity to make things better. It’s like getting rid of the junk in your house so you can clean it and start over with the good things you decided to keep.
Okay, not all the CEOs in the 2014 September CEO Report at Challenger, Gray & Christmas, Inc. are going out the door because they are being booted out, but the report does highlight a rise in the planned CEO departures for September. The 124 CEOs who left their positions represent an increase of 4.2% over the 119 leaving in August.
Looking at this report, it is striking to see how many CEO changes there have been in the first nine months of 2014 — 1,009 turnovers were tracked, most of them in the health care industry. What does this mean for executives who hope to move into C-level positions?
Be Ready To Move When The Door Opens
If you are serious about being considered for a position like President, CEO, CIO, CFO, and all the rest of the senior/C-level jobs, you need to also be serious about your resume, your executive branding, and every detail that you are presenting to the world. It isn’t enough to collect the experiences that qualify you for the job, those experiences have to be presented convincingly to persuade people that you are the best candidate for that job.
Monitor your online presence and deal with unprofessional lapses now.
Look over your resume and make sure it is updated regularly.
Consider your current level of expertise and actively seek to hone those skills.
Present yourself in a competent, professional manner worthy of the level you seek to attain.
Consider your current job an opportunity to show what you can do by doing it with excellence.
Research and learn what will be needed to move into that new opening when it comes.
Many of the CEOs in the Challenger study were actively grooming their replacement. That means someone was getting ready to step into their shoes as soon as the position opened up. Other C-level openings were vacant while the company scrambled to find the replacement. Whether you do the groundwork yourself, or get professional services to help you, the best way to move up the executive ladder is by being prepared to act when the door opens.
6 Ways To Turn Your Social Media Savvy Into A Career
Did you know that many businesses are looking for someone to be their Social Media Manager? It’s true — because social media is fast becoming an essential part of marketing and customer relations, companies need somebody to devote a lot of time to doing it right. Scarlett Wilson recently shared the Top 6 Skills Employers Look For In A Social Media Manager on B2C (Business 2 Community) and the list is worth considering:
Experience in using social media tools — the more, the better.
An analytical mind-set — the ability to use analytical tools to interpret data and explain what the numbers really mean.
Ability to plan long-term social media strategies — understanding your particular market and trends, etc.
Ability to write quality content — this is crucial because search engines increasingly look for relevancy, and people insist on it.
Additional digital marketing skills — blog writing, keyword optimization, formatting, or anything in this category should be on your resume because they are in demand.
Communication skills — because social media is all about communication. So is business, actually.
Social Media Skills Are Marketable
It used to be that things like LinkedIn Profile Development were considered to be a good networking device for an individual career and that was all. Most business owners didn’t think about their business social media development unless reputation management became an issue. But today the reality of internet marketing means social media has to be an integral consideration.
If your company doesn’t do any social media marketing, and you have these skills, you could be able to convince your boss that it would be good to let you start doing something in this field. If you are looking for a job, make sure that you have any social media skills listed in your resume and can explain why they are there.
An old-school employer may not understand why it’s important until they are shown some facts. Any employer who is at all concerned about the company’s internet presence will be very interested in what you have to offer.
If your resume is not getting the results you’d expect based on your skills and experience, maybe it needs to be evaluated. All the information could be perfect; perfectly bland. Here’s a fast way to evaluate your resume, and it’s based on the way it will be evaluated when it reaches that VIP looking for someone to fill a position: Pick up your resume and scan it for 30 seconds, then cover it and write down what you remember.
Actually, thirty seconds might be longer than most HR people look at it, but they have developed serious speed reading skills. What do you remember about your resume? What stands out?
Now consider that your resume is something you are familiar with — and it was probably hard to remember what you said about yourself. Imagine what it’s like to read through hundreds of resumes in an attempt to find the best candidates to call in for interviews! These people don’t know you, and they do know what they need in the position.
Be Memorable and Consistent
The keywords that need to be there are the words used in the job ad, because that’s what they are looking for. But you are offering a unique spin on that because of your individuality. Build on that uniqueness by presenting yourself with synonyms of those keywords where it’s appropriate and keep a consistency throughout your resume by answering the question in their mind: Why should I hire you?
Another way to say the same thing is, “who are you and what do you bring to this position?” If the answer to the question in their mind isn’t obvious, then you need to work on your resume until it can answer that question with fast and clear.
