Navigating today’s demanding and ever-changing job market is tough—no matter what age you are. If you’re 50 or over, however, learning the ropes can be even more of a challenge. It’s highly likely that it’s been years upon years since you last searched for a job, and the market has changed tenfold since you were in this position.How do you navigate this strange new territory?How do you reach out to the people you want to hire you?Just what is the key to writing resumes that get you hired in today’s world?We have a few tips on things to avoid to help make your search easier.
Personal Stagnation
Regardless of age, it never hurts to learn new things—information, viewpoints and especially skills. Think about the skill set you have now. How well does it sync up with the job listings you’ve seen this decade? Are there any skills you’ve seen that have stumped you, or that you know you have no idea how to perform? Don’t let this become a detriment to you and hurt your chances of getting hired!While you’re searching for a new career, it would serve you well to start looking into expanding your skill set by taking some adult educational classes. If you aren’t good with computers and other electronic devices, now is the time to learn. If you need to be familiar with a certain kind of software to qualify for the positions you’re seeking out, consider seeing if your nearest learning center has classes for it. A Lacking LinkedIn
You’ve very likely heard of LinkedIn at some point during your professional career. It’s a business-oriented social networking site and has become increasingly important in recent years. Most professionals today use it to network with other people in their industry, meaning if you don’t have a LinkedIn account of your own, you’ll want to invest some good old time and effort into putting one together and keeping it active and updated.You never know who might notice you on LinkedIn, especially since so many of today’s hiring managers use the site to find potential candidates. If you can’t make heads or tails of LinkedIn, you can even hire a professional LinkedIn profile writer to lend you a hand. Ego Trouble
Because you’ve been in the workforce for so long, especially as a senior-level professional, you’ve racked up a lot of accomplishments. While this is certainly commendable and even worth acknowledgment, you should keep in mind that by looking for new work, you’re much closer to square one than it may seem. Be humble about your skills, and don’t limit yourself as far as the positions you can acquire. Similarly, you don’t want to be too meek and cheat yourself out of a great position. Simply communicate, connect with every fellow professional you meet and don’t let your personal opinions get in the way of your search.
And don’t forget you can always rely on a professional resume writing service for help with your job search and to help you maneuver through today’s job market!
I hope that by now you have a LinkedIn profile because this social media platform is one of the best ways to keep your career viable — if you use it wisely. But once you have completed your profile and started exploring your options, how do you decide what is a good thing to do? And how do you figure out how to do it?
Search Engine Journal has recently given us some good ideas in Kristi Hines’ 10 LinkedIn Tips and Strategies You Need To Know. These are helpful suggestions that may be exactly what you are looking for:
How to unsubscribe from blog posts — a great help in uncluttering your inbox
How to quickly change group digest frequency — another de-clutter benefit
How to see where you rank — it can make a difference
How to put links on your profile — to your site, your writing, etc.
How to get LinkedIn Premium features for less — who doesn’t like a bargain?
How to schedule updates to LinkedIn — and take some of the drudgery out of your life
How to get LinkedIn testimonials on your website — you do have a website by now, right?
How to research customers on LinkedIn — or anybody else, like potential employers
How to target Facebook and Twitter ads to LinkedIn connections — you may not be actually putting out ads, but it is good to know
How to research competitors on LinkedIn — and see how you stack up
How Is Marketing Like Career Building?
It’s true that Search Engine Journal is not usually a site you’d find career advice on, but the line between marketing and career building is very fuzzy. If you think about it, marketing is just presenting the best of your business to the public in various ways so the people see and respond appropriately. Isn’t career building presenting the best of your skills, knowledge, and experience to get an appropriate response?
In fact, skill marketing is a way to get people thinking about you as a potential asset for new positions. The more you can utilize platforms like LinkedIn to show what you have to offer, the easier it is for people to see what you bring to the table.
Sometimes, all that is keeping you out of a c-level career is your online brand. Other times, it is your resume. Often, it is both!
If it has been years since you tried to find another position, you need to understand that things have really changed. You may be great at the face-to-face networking that is an essential asset, but online social networking might not be high on your list of things to do. This is a mistake, because today, the people who are vetting job candidates are looking online. If you do not have a strong presence, you aren’t on their radar.
Why, some ask, would a c-level executive professional decide to hire someone else to write a resume or develop an online brand? Wouldn’t the fact they are capable of planning the strategic infrastructure of a Fortune 500 company and negotiate multi-million dollar partnerships mean they can do this themselves? Leadership professionals usually will rely on a professional resume writer and other professional services because they are used to outsourcing tasks that require high levels of expertise. There’s a skill to the complexity of assessing career progression and leveraging data to create a personal marketing campaign. Only the highest quality of a complete Executive Resume Package yields results by positioning you to get the job you want.
For many of those who have busy working in their current positions and not paying attention to the new demands in the job market, it’s good to add the discounted Executive Recruiter Distribution or Online Branding Power Package. Whether or not you need them can be determined during the initial consultation — an hour of strategic consultation that includes discussing branding.
Have you noticed that small things can affect the way you feel? For instance, when I look at this picture of spring flowers, it makes me smile and think about Spring (if it ever comes back). I like looking at certain things, and when I arrange my surroundings to include those things, then I feel better about my job. I’ve learned that I need to do certain things to be productive and content.
The things you do every day make a difference in your job, don’t they? Of course they do! And those little things add up because a contented, productive worker is valued. When I say “contented,” I don’t mean you have no ambition. You can be very ambitious about your career and still be content in your daily surroundings because you have exercised control over your workspace. Here are a few ideas on how to do that:
Control the clutter. There are at least 3 ways clutter affects your career: you lose important information, you get overwhelmed, and you look inefficient. It is worth the extra minute or so at the end of the day to restore order to your desk.
Keep things clean. Use the canned air to get the crumbs out of the keyboard, and wipe off the mouse and anything else that you touch all the time. If you have disposable wipes in a fragrance you enjoy, all the better. Clean spaces feel better. Maybe because you aren’t breathing all that dust.
Put some plants around. There are plants that will do OK in office environments. If you can’t do that, put something you like to look at in the spot you stare at while you ruminate.
Keep a fun glass of water at your desk. Most offices have water dispensers, and you can pick up some beautiful goblets and tumblers at thrift stores because you only need one for yourself. You aren’t running a marathon. You are sitting at a desk, so you can add crystal elements to your work space if you find something you like. Mix it up and keep it fun — have a collection to choose from. And drink more than one glass of water a day because office environments are dry.
Exercise. Getting your body moving is going to have a positive effect on everything you do. Forbes has a list of the 10 best exercises to do at your desk, and they are entirely doable. I did a few of them… and felt it the next day. Definitely worthwhile.
Cut people a break. Their grumpiness probably has nothing to do with you, and a smile exercises your cheek muscles. It also gives you more control over your response to the situation.
The job you have today might be temporary. Your job might be “searching for employment,” You may not currently have a desk to put a crystal goblet of water on or a workspace to call your own. But you do have a daily environment that you can begin to control, and that will make your day better.
There’s a lot of competition out there when you are looking for a job. Sometimes you might think you need a gimmick, something to get the attention of the employer and make you stand out from the crowd. A recent WSJ article, “In Tough Job Market, Applicants Try Resume Gimmicks” has some doozies. After all, if the average number of applicants for one job opening is well over three hundred, you have to try something to get their attention, right?
One guy tried taping his resume to a pillow. It didn’t ship well, but they were able to figure out his contact information and he made it to the interview, but he did not get the job with the company. Another did impress people with the pizza he sent along with his thank you letter after the interview, but that only lasted three months because that was the only time he really delivered on the job (see what I did there? Rimshot)
Bobby Gormsen is the senior recruiting manager at Etsy, a very creative place to work. He’s seen potholder resumes, embroidered cover letters, and applications in corked bottles.
“I’m sort of immune to this stuff,” said Mr. Gormsen. The candidates “get points for creativity, but it only tells one side of the story. We have a set of hard skills an applicant has to meet”—ranging from years of experience to relevant software languages—in order to be considered. No amount of creativity can compensate if those are missing, he said.
It seems obvious that a gimmick is recognized as an attention-getter that doesn’t promise quality. A well-written resume would. The hard skills and experience history that employers look for are clearly shown on a good resume. Expertly written resumes have skillful use of keywords that get you past the robot search engines and on the desk to be read by a person. They don’t need gimmicks, but they do need to be clear and professional.
Professional Resume Services include a number of A La Carte Services in our offerings. This gives you the flexibility to select the service you need without paying for the service you don’t want. You can be creative in putting together the package that gets you the best resume possible and forget about the gimmicks.
You know when your car needs a tune up.The engine stops running smoothly, there’s a few sputters and jerks when you take off, and the cloud of exhaust doesn’t look good. If you just keep moving, the problem doesn’t go away — it gradually gets worse and eventually you aren’t going anywhere. Your car needs that tune up or there will be permanent damage. Your career can be the same way. You gradually become aware that something isn’t “right” but you aren’t sure what it is. You keep plugging away at your job and things start to sputter. Eventually you realize that you aren’t going anywhere. What should you do before there’s permanent damage to your future? One logical thing to do is give your career a tune up; looking at the overall picture of your job history and current position, checking your skills to see if they are current, evaluating the things that need to change and figuring out how to change them. You could do this yourself with research and advice from experts. Of course, you’d be trying to figure out which experts to heed and what to research, but it can be done. People who have expertise with engines can easily do their own tune ups because they know what to prioritize. Career tune ups can be challenging because most of us don’t know which one of the little issues is the most important in the long run. This is where investing in the right coaching services can make the difference between a career that goes nowhere and one that takes off. So, how do you pick the right coach? It’s a lot like picking the right mechanic. You look for experience, certifications, and happy customers. You might try them out by having a small job done and see how you fit with their personality because that will matter to you over time. The credentials aren’t just pieces of paper; they represent completion of strict standards that can be verified. Career coaches work the same way. We offer Coaching Services in three different packages and an a la carte selection that pretty much guarantees you will find help for your career. Just like the professional mechanics, we have listed the credentials so you can verify them and be confident you are getting help from the best. Your career will get the tune up it needs, attention to the places you need help in and the help will be there. Pretty soon your career will be humming smoothly and you will take off!
That may sound like a dumb question, but it really is one designed to make you think. A job gives you a paycheck to be able to do things like buy groceries, pay bills, and support your child’s activities. That is not a bad reason to have a job. In fact, I’d say it is the only reason to have a job. If you need money, get a job. Right? But a career is different.
Two people can be working side by side at the same task in the same workplace and one will have a job while the other has a career. One is focused on the paycheck, the other is focused on the future. If you are taking the time to improve your skills, paying attention to more than your job description, and getting ready for the next opportunity, then you have a career. Improve your skills by learning to do things that intimidate you a little bit. Read more. Write more. Take some classes or tutorials about using software that might be helpful. Learn to do your job and be open to learning how to do any other jobs around you. Pay attention to more than your job description by noticing how things happen. What’s involved with getting the product to the shelves or the service to the customer? How is this business managed? What other businesses feed into it or support it? Expanding your perspective opens your eyes to networking possibilities and possible career paths. Get ready for the next opportunity by keeping your resume up to date and looking for ways to stay current with the job market. Seek out an executive resume writer to help bring your resume current. The Job Search Resources page has a lot of ideas here. It may say “Job” in the title, but it says “Career” in the result. The difference between a job and a career is the attitude you have about your long-range plans.
“The more that you read, the more things you will know. The more you learn, the more places you’ll go.” — Dr. Seuss, “I Can Read With My Eyes Shut!”
I tell my kids this all the time–the more you read, the smarter you’ll be, the places you’ll go, the people you’ll see. OK, so that’s my own little Dr. Seuss version of getting them interested in reading. Books and other reading material feed your intellect and affect the way you look at life. One recent buzz around Facebook was the challenge to list the ten books that have changed the way you look at life, right off the top of your head. Not classic books, or intellectual books, just the books you read that somehow lingered in your life. I made my list and it was super hard to keep it at ten. Librarians will tell you that people going through a crisis will often ask for books about someone going through a crisis because it helps to see how others cope with challenges.
In your career, reading a wide range of topics will give you a wide range of perspective on the way people think and strategies you can use for your advancement. It’s like a balanced diet. You need stuff from every food group in order to be healthy and you need to read both fiction and non-fiction to have a healthy view of the world. There is a difference in quality when it comes to what you read. Just as there is a difference in quality of food; you will start to see that difference as your reading variety changes.
Reading anything regularly increases your ability to comprehend and articulate ideas. If what you read is well-written, it helps you develop a sense of spelling and grammar, which gives you a professional edge in your communication.
If you’re unemployed, I’d say it’s a good idea to read something work/career related every day. This is easy to do by subscribing to a few blogs, but working through a book is important. Blogs and websites like those on the Job Resources Page are carefully concentrated chunks of information like an energy bar; a book is like a banquet that has been planned and prepared by a chef.
Dr. Seuss is right: the more you learn, the more places you’ll go. Your career will be enhanced by reading regularly.
Navigating today’s demanding and ever-changing job market is tough—no matter what age you are. If you’re 50 or over, however, learning the ropes can be even more of a challenge. It’s highly likely that it’s been years upon years since you last searched for a job, and the market has changed tenfold since you were in this position.How do you navigate this strange new territory?How do you reach out to the people you want to hire you?Just what is the key to writing resumes that get you hired in today’s world?We have a few tips on things to avoid to help make your search easier.
