Cover Letter Basics and the Biggest Mistake to Avoid

Cover Letters

Cover Letter Basics and the Biggest Mistake to Avoid
For some strange reason there is a great deal written about how to craft the perfect resume, but much less attention is focused on the cover letter. The fact is that quite often it is the cover letter that the convinces the reader to even bother looking at your resume. It can certainly be the difference between a cursory glance and someone actually reading it and considering you for an interview.
The worst part is that people quite often make the biggest mistake in cover letter writing almost immediately. They make this mistake by addressing the letter to a “hiring manager”, or worse, “to whom it may concern.” Trust me, if you start your letter like this, it doesn’t concern them. No one likes to be thought of as a non-entity, and that is what you are doing when you address the letter to whomever happens to open the envelope.
Take the time and effort to find out the name of the person that is doing the actual hiring. Call the company and ask the secretary if you need to do so. Then address the letter to that person directly.
The body of the cover letter follows, and generally there need to be three short paragraphs. In the first one, briefly discuss why you are writing, what job you are applying for and mention where you learned about the job. If you have a mutual contact person, mention it here.
Move on to the second paragraph and briefly mention your skills, what you offer the company. Discuss how the skills listed in your resume translate into the job you are seeking. In the third paragraph, thank them for their consideration and let the person know how you will follow up within the next week. Be sure to actually follow up.
If the cover letter is mailed, then it needs a handwritten signature. If it is emailed, then a typed signature is fine. Be polite, be concise and be brief.

Quickly Increase Your Salary at a New Job

Salary

Quickly Increase Your Salary at a New Job
Salary negotiations are always tricky. The worst part is that while this is going on you almost have the new job but not quite. You have to get through this sticky situation to be hired. When the economy is poor that makes salary negotiation even more difficult; there may be several great candidates vying for the position.  You know what you are worth, but the company may not be willing or able to pay it. Breathe easy– there is a medium ground to this problem.
The way around this problem is to be open and honest by simply telling the hiring manager that you had hoped for more money but you are willing to accept their offer in exchange for a performance review within six months of taking the job. I think this is a pretty reasonable request and most hiring managers will be happy to accept the deal. This can seal your offer in more ways than one.
Not only is the company getting you at a premium, and believe me they know what you are worth, they also have an employee that is ambitious, realistic and willing to prove himself right from the start. Being reviewed within six months also gives you a head start on any bonuses that your company may be giving out because you will have just been reviewed.
By the simple and reasonable request to review your job performance a bit earlier than they might otherwise, you are showing yourself to be a strong and decisive employee that is someone who can be worked with and is results oriented.
 

Should You Update Your Resume?
One frequent question I hear from my clients (even those who are happy in their jobs) is, “How often should I update my resume, or should I?” After all, they aren’t looking for a new job and are happy where they are in their careers. This is a stumbling block that people need to get over quickly; you should always have an updated resume.
From a practical standpoint, are you really completely content to remain in exactly the same position you are currently in for the rest of your career? Even movement within the same company can often come with a request for an updated resume. And isn’t movement the whole point? Keeping your resume updated for such occasions makes sense… especially if you are on a senior or executive track. Plus, you have most likely learned new skills, taken a few new classes or seminars, tucked some new accomplishments under your belt, and/or just generally changed since you took the position you are currently in, so your resume should reflect that.
There is also the reality of economics to consider. Companies shift focus, change and develop over time. People lose jobs and move on to other careers. All of these factors mean that you will likely be hunting for another job some time in the course of your career. Having a resume ready to go will allow you to quickly find a new job. It’s also far easier to keep a resume updated than to start over and try to fill in the missing pieces.
Keeping your resume updated makes sense, and is a practical way of handling your career. You will always be ready to hand over a current copy when the opportunity presents itself.

The Top Two Social Media Mistakes to Avoid

Career & WorkplaceSocial Marketing/Online Branding

Social media mistakes to avoid
Everyone makes mistakes and everyone knows this. The problem is that some mistakes are a bigger problem than others. Never before has this been an issue the way it is now. Today, a social media mistake can be blasted around the world in a nanosecond. That’s why it is so important to simply avoid certain mistakes, no matter what.
Don’t discuss your company online
It’s not normally a problem for your social media friends to know where you work, but avoid discussing your company online. Something you regard as a joke might not be funny to the corporate executives. More importantly, your behavior might be seen by future employers as less than desirable. It’s become the norm for personnel departments to perform a search on the candidates they are considering inviting for an interview. If you are having trouble landing an interview, try looking at your Internet persona from an employers perspective. Your mother was right: if you can’t say something nice, then don’t say anything at all.
Don’t discuss your co-workers online
Everyone has a bad day now and then. You don’t want your mistakes blasted around by your coworkers so don’t do it to them. This is seen by both your employer and your fellow workers as poor judgement and something of a betrayal. It’s not worth the aggravation, hurt feelings and possible questions about your integrity.
Because more and more companies are performing searches on prospective employees and even current employees, you don’t want to make those two mistakes. They can literally be career killers.
They can be the difference between getting an interview, a promotion or even losing your job if the mistake is bad enough. It’s simply not worth the risk. If nothing else, make your accounts as private as possible, but remember that someone else may choose to share your comments. Ask yourself if it is really worth it before you post it.

5 Steps To Negotiating Your Salary

Salary

negotiating salary
Negotiating salary is a scary proposition for some people. It’s also quite difficult if you are rusty on your negotiation skills. I’ve put together a few tips for helping you get through the process with less sweat and more leverage.
Step 1: Don’t discuss salary until the employer makes an offer
A good rule of thumb is to refrain from mentioning salary expectations in your resume. If the the ad you are responding to requests past salaries as some do, then comply. Otherwise, don’t bring up salary at all. If asked during the interview, try to avoid the question. Respond in a manner such as:

  • “If you decide I’m right for the position, then I’m sure you’ll pay a fair and competitive rate, right?”
  • “I’d love to discuss salary with you, but before we get to that, I’d like to know more about the position. Tell me more about ______.”
  • “Is this a formal offer?”
  • “The going salary range for that level of responsibility is between _______________ and _______________. You pay in that range, correct?”

Step 2: Allow the interview to make the offer
She who speaks first loses. In salary negotiations, the first figure mentioned is the starting point. You don’t want to sell yourself short. Let the interviewer make the offer and you go from there. That way, if the salary they offer is way off base and you don’t see any way to meet in the middle, then you can gracefully bow out.
Step 3: Do the research
Don’t negotiate in the blind. After your potential employer makes an offer, do a little research to determine the going salary range for your level of skill and experience. Check a variety of sources for the sake of comparison or you could end up getting less than you deserve.
One useful source of information is the U.S. Department of Labor (Bureau of Labor Statistics). They publish annual salary data by occupation.
You can also perform a Google search to find other salary information online. Be aware that salaries can vary according to location and whether or not will be employed in the public or private sector or in a profit or non-profit organization.

Step 4:
Let negotiations begin
You want to get the highest salary possible. Your employer wants to pay the lowest amount to increase their bottom line. You should strive to be fair while maximizing your own value.
Determine your value to your company and make an offer based on that.
Step 5: Close the deal and keep negotiating
Your salary is only one component of the negotiating process. You can also negotiate perks and benefits such leave time, profit sharing, bonuses, etc.

When You Need an Introduction

Cover Letters

cover letter
If you were in a social situation, you would not go up to a person and start talking to him or her without introducing yourself. The same is true of applying for a position. Unless a position advertisement tells you to skip the cover letter, make sure you tell the reader who you are and why you are applying in an introductory cover letter.
A cover letter is not a regurgitation of what is on your curriculum vitae or resume. That is why so many potential employers may skip reading the cover letter unless they asked you to list specific information in it such as salary history or availability for work. However, you can grab your reader’s attention by making a bold statement in the first line of your cover letter. Instead of just listing the job for which you are applying and the fact that you are interested in it, tell the reader why the position is important to you. What piqued your interest enough about this position that you are taking time to apply for it?
The second paragraph of the cover letter should outline how your skill sets allow you to make a difference, to be successful in this position. What makes you the best person for this job? It cannot just be experience. Everyone else applying for the position should have relevant experience too. Your experience is already listed on your resume. How can you use your experience in a way to help this company or organization. Will it increase their bottom line, help them to be in compliance, see that they are more efficient?
Lastly, close with a statement on your desire to meet the employer to talk further about the position. Your interest should show strongly in every statement that you make in your cover letter so that an employer will feel obligated to talk to you, as if he may be missing out on the best candidate for the position if he does not interview you.