Networking does not always mean social networking. While social networking is good, it’s better to add a personal touch to it by utilizing informational interviews.

An informational interview is where you, as the job seeker, asks for a meeting with someone in charge of a particular company. You are, in essence, interviewing them, not for a job but for information. It’s used to ask questions about the company, advice, and to build on any leads that are presented during the interview process.

Many executives use this approach to build a network of business associates so that they can be kept informed of any new developments and/or job openings that they otherwise might not hear about.

Of course, job interview protocol is still expected during these interviews and includes:

• Research the company well so that you will have informed questions going into the interview.
• Set a date and time that is convenient to the person you are interviewing. Remember they are only helping you and are very busy
• Arrive on time and dress appropriately. This is not the time to be fashionably late.
• Have business cards and be sure to hand one out after introductions.
• Be prepared to end the interview at the scheduled time. If they aren’t ready, then keep going.
• Pay the tab if you are meeting somewhere for coffee or lunch.
• Have a thank you card ready so that you can give it to them as you part.

You never know who or where that awesome job will come from. Who knows, it just may come as a result of an informational interview. They may be so impressed by you and your skills, a new position may very well be created for you. It’s been known to happen.

At the end of the day, you will be proud of yourself because you have realized you really are good at what you do. And, you have built an ever-widening circle of contacts and job search resources that will be there to help you in the future.

If you are not getting calls for interviews, you may need to review the documents and information employers are receiving from you. Those things are what employers are basing their decisions upon regarding which candidates they will hire. Usually, if you are not getting interviews, there are red flags deterring employers from considering you.

These are the resume red flags of death:

1. Gaps in your work history. Really, a few months do not matter, but more than six months is considered significant. If you can show on your resume that you were doing something during this time such as freelance work or furthering your education, you will be better off.

2. Lack of career progression. Career progression is not necessarily expected in all career fields, but in many it is expected that as the years go by, you will attain more important status by job title with increasing responsibilities. If the progression is not there, employers could assume your work is not worthy of promotion to higher levels or that you lack ambition.

3. You were formerly a business owner. One would assume that with all the capabilities required by an owner this would be a plus to your resume, but not necessarily. The reason you are no longer an owner is the issue. An alternative job title for unsuccessful ventures would be Manager or Operations Manager, and if asked why you became unemployed, you can simply state that the business closed.

4. Career changer without experience or education in the new field. Employers may think you are grabbing at straws, desperate for any job you can get or that you lack direction. The reason for the career change is best addressed in your cover letter and should show a genuine interest in the new career field and reasons why the employer should choose you over experienced or educated applicants. Don’t forget to throw in volunteer and hobby experience if appropriate.

5. Lack of clear direction. You are a jack-of-all trades but master of none. You have worked in many industries or many different types of positions that do not relate to one another. Employers look for candidates who have a real interest in their job industry and may question yours.

6. Multiple jobs of short duration. Employers call this “job hopping” and assume you will also leave them quickly, wasting the time they spent searching for, interviewing, and training you. The best type of resume format for this circumstance is a functional resume. However, when employers receive functional resumes, they often wonder what an applicant may be hiding. If you were freelancing or a contractor, list all companies or persons for whom you worked under one section with your freelance or contractor job title as the heading.

7. You never completed a high school diploma or a GED. Employers presume this is evidence of lack of ambition or laziness. If you did not complete high school, leave the education section off your resume completely.

Go through your resume carefully looking for red flags, and decide whether you need to have some re-vamping done. Then continue your job search with renewed energy and hope. Your new job is out there. It’s time to claim it.

It’s a dog eat dog world out there when it comes to job hunting in today’s job market. There are way too many applicants and not enough jobs to go around. That makes the competition really tough. But, you could be hindering yourself by your attitude.

It is hard to keep morale up lately, but if you are the type of person who has resigned themselves to not getting a job because you keep getting the brush off, then you may be making it worse.

Even if you are not aware of it, low morale and negativity can be felt by others. So, if you have a feeling of resignation and just going through the emotions, the prospective employer may sense that you are really just not interested in the job and pass you over.

It’s better to give yourself a pep talk before any interview. Maybe get a friend to role play with you to see how you are coming across to others.

In addition, social networking is also a great confidence builder. Ask several of your Facebook friends to look at your resume to see where you could improve upon it. You may not can see any flaws but others can.

And, above all, go into any business with your resume in hand, dressed for success, shoulders squared, a big smile on your face and be confident. This very first impression will be the one to get your resume to the next level.

You have accepted a job offer knowing that the salary is not as much as you were hoping or needing. But you need the job, thinking that you will get raises. What if you don’t? And to top it off, the next person they hire for the same type of work just a few weeks later is making quite a bit more. What happened?

• You need to negotiate in the beginning to get the salary you want, or else you just may be stuck, just like you are. It’s not as hard once you get the hang of it. If the company just will not negotiate, you still have a shot and at least know you tried.

• One important thing to remember is that the company is going to try to go with a wage or salary as low as possible. You want more and they want less. This is the basis of negotiation. Be confident in what you bring to the table and how your expertise will help the company. That will be your focus in negotiations.

• Remember that it is give and take. It’s almost like bartering for an item (garage sales, eBay!). You eventually meet in the middle. So, recognize that you may have to agree to something that is still less than you want but more than was originally offered. This will be a positive bargain for you.

• Make sure you are flexible. If the company thinks you are being too constrictive, they will back out. Be sure to watch the body language and you will be able to tell if they are listening to you or are backing up.

The first couple of times may be nerve wracking but once you get used to the process, you will be able to negotiate like the pros. You never know, you just might get what you want.

Some people get a rise in blood pressure simply by visiting the doctor (me included!). This is called white coat syndrome. For lack of a better term, interview syndrome is when you get extremely nervous before a job interview. Relax! You can do it, you got this. Be confident above anything else.

It’s important to understand that if you exhibit extreme jitters and can’t form your sentences correctly, it’s going to show during the interview and really hurt your chances of landing the job. Prospective employers are going to wonder why you are so nervous in the first place.

Now, you’re asking how to calm yourself before an interview. First of all, don’t rush yourself and be late at the same time. If your interview is in the morning, get up earlier than normal. Keep your mind occupied and try not to think about the upcoming interview. About an hour before the interview, start forming your thoughts and think about what your demeanor should be. And, by all means, NEVER be late for an interview. That tells them straight out that you could possibly be a late arrival for work. Already a ding on your part.

Dress professionally, even if it for a casual atmosphere. Remember, this is their first visual of you. You certainly don’t want to go in to an interview with baggy pants and a sweatshirt. Make yourself presentable. Square your shoulders, hold your head up and have a confident demeanor. Be sure to address yourself, look the interviewer in the eye and shake their hand. Do not sit down before the interviewer does.

These tips may seem silly to some. However, you need to consider that you are selling yourself. Don’t you want to be proud of yourself? Don’t you want to come across as clean cut, professional, friendly and prompt? If yes is the answer to any of these questions, relax! You got this.

With the advent of the internet, emails, texting and online applications, some consider the thank you note after an interview to be over. Those of you who know me, or are used to my ranting about this, know how I feel.

Not by a long shot it’s not. It is never and will never be proper etiquette to ignore a simple thank you.

By not showing proper etiquette and respect for the employer who is interviewing you, it is telling that person that you really just aren’t concerned with trivialities. This sends the wrong message to a prospective employer, who may very well put your resume to the side simply because you didn’t seem to be that interested if you couldn’t even send a thank you.

In today’s world, it is proper to send a thank you email. You don’t have to mail it and you certainly don’t want to text it. Texting can cause way too many spelling errors. It is also proper to send that email very soon after the interview, while it is still fresh in your mind.

Some things to include in the email is the thank you, followed by what you found interesting about the company and how your particular skills would be an asset to that company. You do not want to speak in a laid back fashion as if you are talking to someone on Facebook. That is totally unprofessional.

We may be living in a new technological world but old world manners are still more important even in the employment field. Manners and simple respect toward another will return to you in the same fashion. Think about if you were the hiring manager and you didn’t say thank you for the interview, you just might be a little put off by that.

As your mother probably used to say to you, “mind your manners,” and send those thank you emails so that you will be one step ahead toward landing that job.

Beginning a career, or changing careers might not come as easily to you as it did to your friend/colleague. Having the education for a career, or even the skills needed is one thing—but getting out there and using them is another. Many people know they want a change, but just aren’t sure doing what.

This is the point where knowing how to find a career coach will help you to find the best job for you, period. Finding a career coach is not as hard as it is made out to be.

There are career coaches for all different stages in your life: high school, college, career transition, executive level, and more. On the other hand, there are people who are out of high school and college, or who have never attended school at all and need help analyzing the skills they already have. These folks need to know how to find a career coach in order to have an equal chance at succeeding. People whose education hasn’t progressed to finishing high school, or they have just finished, will need to go to the local employment office in their respective state. Each state employment office will give out the basics that are needed in terms of how to begin the search for a career coach. However, once the state employment office has gotten you started, they will help you find a career coach. This career coach may be someone who simply gets you on the path to a good job, and stays around to help for a while.

Once that career coach is gone, and moving on is something that you want to do, look around through various means to find one. Ask around—people that you know that might currently be using one should be able to guide you. Look on the Internet. Take some time to do a search—and use the term career advisor as well. There are plenty of career coaches—even executive career coaches—available.

Determining the cost that you may pay will be dependent on the materials that you find. Most career coaches now have websites. Look at their website.

Learning how to find a career coach is really not difficult. It simply takes a little bit of thought, and planning. So take the time to do your research, and ask for the help that you need. The effort will be worth it—you will have a better job, and a career that you really want.

 

Social Media has dramatically changed the job landscape. Today’s job seekers must remake themselves as a brand. Think of McDonald’s golden arches or Ford’s iconic script logo. People remember these brands because they set themselves apart from the rest. People don’t settle for any old hamburger when they know what they will get at McDonald’s. Brands build trust with people and that trust translates to increased business and a reliable customer base, which is exactly what you want your online brand to do for you.

Your personal brand builds trust in prospective employers and opens the doors for you to find new positions. Unfortunately, most people don’t think that they need a personal brand, and they are so wrong in assuming this.

Below are 5 reasons why you should establish a personal brand on your resume and online:

1. A personal brand differentiates yourself…

When an HR Manager scans the pile of resumes on their desk, they look for someone who stands out. But, they don’t just focus on the resume, they also look for your online presence because the internet contains much more information about you as a worker. Do you have an industry specific blog or website that you regularly update?  Is your personal brand listed on your LinkedIn profile, along with your best career achievements? Listing a successful work history and any extracurricular activities that you’re involved in helps to build your online brand.

2. Make your name a well-known brand…

Who do you think HR Managers are going to go for? The new guy fresh out of college or the big name attached to great companies and amazing projects? Of course they are going to go with the big name. So to capitalize on your opportunities, you must make yourself into a brand name. Instead of seeing “John Smith – New Graduate”, they see “John Smith – Marketing Guru”.

3. Set you apart from your peers…

Your goal is to set yourself apart from your peers. You’re in direct competition for open positions. It’s just the way it is and having an online brand sets you apart from the rest of the pack. Start an industry blog, start a side business or develop a new marketing strategy that you can pitch to prospective employers. There are so many things you can do to highlight how you are a notch above your peers and get your brand out there.

4. Make you more attractive to employers…

Establishing your brand makes you more attractive to prospective employers because they know what they are getting. You’re not a faceless employee; you’re the one who wrote a new programming language, the one who developed supply chains that drastically reduced company overhead, etc. Match your brand to your achievements and employers will stand up and take note.

5. Open yourself up to new opportunities…

You want to find open positions and sometimes they may not be in your chosen profession. But, does that really matter? What if the perfect position is in another industry that you have minimal experience? Well, having an online brand opens the doors to those new arenas. HR Managers are looking for people with experience, and thankfully, your online brand is built around your experience. By viewing your online brand, HR Managers and potential employers can see what you offer the company. They are excited to find somebody with your expertise and skills, and you should be too. You have clout that you never knew you had and your personal brand should reflect the best you have to offer.

 

You know how you always hear, “Typically, recruiters and HR managers look over a cover letter in less than a minute to determine if you’re a strong candidate?”  Well, I’m here to tell you that it’s TRUE. Your cover letter must prove to readers that you are a viable choice for the position, and we can show you just how to do that.

Make sure to choose the right greeting in your follow up email or letter.

If you have the person’s name and gender, include this in your greeting. Make sure to use the proper Mr., Mrs., Dr. or title along with their last name. Do not use their first name unless you know the person. If you do not know the gender of the person, you can use an introduction such as “Dear Danny Smith”.

It’s important to have the HR manager’s name correct. If you have questions, then call and ask for the information through the company, or look them up on Facebook or LinkedIn.

Reference the position title, company name and where you learned of the position.

An example of this: “I recently heard of Telecomm International’s open Corporate Liaison Officer position on Monster.com.” This information shortens the time it takes for HR managers to sort through resumes and increases the chances that your resume will be chosen.

Explain why you are the best person for the job.

You don’t want to do a repeat of your resume, but you do want to state how your background, qualifications and abilities will help the company succeed.

Example: “As my resume states, I have the talent, versatility and experience that comes with 20 years in corporate marketing, branding and public relations with Large Multinational Corporations as well as Local Well-Known Businesses. I also have years of experience as a Digital Freelancer working with Company Wide Initiatives that will definitely benefit your company.”

Be sure to include keywords from the job description and make use of power words to elaborate on your capabilities. Reinforce your relevant experience working with the job’s specific duties as well as your knowledge about needed computer programs which were indicated in the job description.

Be Brief.

If you send your cover letter through the mail, make sure it’s one page. Email messages should be kept to around 3-5 small-ish paragraphs. Your paragraphs need to be brief as to not take up too much time.

Include contact information and the best time and way to speak with you.

List your cell phone, home phone and the email address you use the most and let HR managers know how to best contact you through your preferred method. If you are currently employed or in a situation where you cannot return calls, make sure to leave a call back number, or list some times where you are free to talk.

Proof read your cover letter and email message.

Do this over and over until you are sure that everything is in place and you have mentioned the position, company name and included any applicable contact information.

Following these tips will help you to create cover letters and emails that will stand out to HR Managers and recruiters looking for their next candidate.

 

Leaving an interview  knowing that you did not do everything in your power to get it can be demoralizing. But, it’s also a learning experience. What went wrong? How can I correct this problem? What is holding me back?

There are some things you should examine about your resume and how you showcase yourself. Here are some tips to updating your resume and getting that job interview to go in your favor.

1. Include your contact information whenever you send out emails. A quick fix, adding an email signature.

2. Forgetting to attach your resume or documents to your emails. As soon as you write, “attached” make sure you attach the document. Gmail actually has a function that asks if you want to attach something when you write “attach”.

3. Sending an email before you’re ready. Try sending it to yourself before sending it to HR managers. This way you can proof your email and make sure that it’s exactly what you want to send.

4. Leaving odd, incomplete or incoherent phone messages. Nothing sounds worse than being rushed or fumbling through your words as you leave a message, “”Umm, Hi. What? Oh, Hi, this is John…”  What if the voicemail server doesn’t have a redo function? Now you look a little silly. Speak slowly so that you can gather your words and leave a smart, coherent message. Leave your name at the beginning and end with your name and phone number.

5. Lying on your LinkedIn or Facebook profiles. Saying that you’re a consultant when you’ve been out of work for 2 years does not look good. People will think you’re employed and look over you for prospective positions. Instead, say that you’re looking for “new opportunities” or “a change of pace”.

6. Not telling people that you are looking for a job. Send an email to your friends and family and let them know that you’re actively seeking a job. You would be surprised at the amount of people who will come to you with new opportunities. Update your LinkedIn profile to let people know that you are looking for a job. The more people who know that you’re looking, the higher your chances of landing a job.

7. Forgetting to use your most current email address. Many people leave older email address on their resume and fail to check their mail as they move on to new servers. You can solve this problem by email all of your contacts from your new email address, as well as updating your resume with the most up-to-date information. Make sure your online profiles include your email address as well.

8. Check your email messages for grammar or spelling errors. Nothing is worse than crafting a thought out email, sending it and then realizing that you’ve misspelled “Marketnig”. It’s a dead giveaway that you do not possess the eye for detail you claim. Spell check before you send that message.