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Professional Resume Services C-level personal branding

Networking is only effective when you use the right strategies. Here are some all too common mistakes to avoid.

Networking is one of the most valuable actions any professional or executive can take for a variety of reasons. Whether you have a job you like or are seeking a new one, networking has plenty of value. However, if you don’t network properly, you could find yourself frustrated at the lack of success it’s getting you. Networking can work for everyone, but it doesn’t mean you can just go through the motions and land your dream job as a result. Here are some of the most common mistakes executives make in their networking efforts.

Not Warming Up Your Contacts

It can be easy to lose touch with your professional network. With such a busy schedule, combined with not personally seeing your connections frequently, contacts can quickly and easily go cold. However, the key to c-level personal branding is to always work on improving your image and brand.

Any LinkedIn profile development professional will tell you if you reach out to a cold contact and act like you just saw them yesterday, your efforts won’t yield very good results. Just like you have to build a relationship with any new contacts you make, you have to warm up the relationship with current contacts.

Being Too Vague

When you visit the best executive resume writing services, they aren’t going to tell you to be vague on your resume. The same goes with networking. If you don’t enter a networking event with a clear goal in mind of why you’re going, you’ll leave with an empty feeling. Before you even attend an event, write down a list of things you want to accomplish, and most importantly, what you’re looking for in your career. Anticipate questions people may ask you so you know how to answer.

Networking With The Wrong People

It’s also possible you’re simply talking to the wrong people. In most cases, if you’re new to an area or industry, you can’t talk to your past connections and expect to get anywhere. That’s why LinkedIn profile development is so critical in networking, since you can make connections no matter where you are. There are plenty of LinkedIn groups available to help you get acquainted with the right type of people before you even meet them.

Professional Resume Services provides not only the best executive resume writing services, but can also help with your LinkedIn profile development. Feel free to contact us if you are struggling with your networking efforts in any way.

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Professional Resume Services how to optimize your LinkedIn profile

LinkedIn can be the perfect resource for widening you professional network – as long as you know how to use the platform to your advantage.

LinkedIn is a powerful tool for professionals and executives—when used correctly. One of many ways you can properly utilize LinkedIn is by participating in different groups. Joining a few groups can boost your LinkedIn profile development, since you’ll naturally gain more connections as a result. However, you have to be careful with how you approach these groups. Here are some great tips on how to optimize your LinkedIn profile and expand your network by joining groups.

Choose Your Groups Wisely

You can join up to 50 groups on LinkedIn, but you don’t have to actually join that many. Consider joining groups related to your industry, your social life, interests, hobbies, school affiliation and other similar groups. The more groups you join with relevance to your interests, the better chance you’ll have of expanding your network properly with people you can relate with.

Observe Group Conversations

Once you join a group, you might not want to jump right into conversations. People in groups are generally familiar with one another, so they may not like it if you barge in on their discussions. Instead, sit back and observe conversations for a few days or a couple of weeks. See how the group members interact with one another, so you’re able to fit in more naturally once you become more active in the group.

Introduce Yourself

After you’ve made your observations and determined the group is a good fit, make a nice introduction to the group. Tell them to visit your LinkedIn profile to learn your background, but also tell them things about yourself that aren’t on your profile. The more you tell about yourself, the wider range of people you’ll be able to relate to. When you’re trying to boost your LinkedIn profile with more connections, relating to people is the best way to go.

Be Active

When you’ve introduced yourself, be sure to reply to any comments welcoming you to the group. From that point on, people are at least familiar with your name and would enjoy having you in discussions. One mistake people often make is not being active in a group, so other members will forget about you. Activity in LinkedIn groups is the best way to expand your network.

Professional Resume Services is dedicated to helping professionals and executives boost their LinkedIn profiles by giving the best tips on LinkedIn profile development. Feel free to reach out to us any time for tips on how to optimize your LinkedIn profile and expand your network at the same time.

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Professional Resume Services LinkedIn profile writing

LinkedIn endorsements can be incredibly valuable when used efficiently! Here’s how to make the most of them.

If you’re new to LinkedIn, or just noticed the endorsements feature, there are some things you need to know. Recruiters and hiring managers take all endorsements with a grain of salt, but they still usually won’t hurt your chances of landing an interview. These endorsements can come from former or current co-workers, friends or even family members.

The point is to highlight your skills and post them on your LinkedIn profile for everyone to see. Many LinkedIn profile development services will help you manage your endorsements so you can highlight the important ones and make your profile stand out more. Here are some things to keep in mind about LinkedIn endorsements.

Manage and Edit Your Endorsements

Sometimes your family members or friends will endorse you for a skill without even knowing if you’re good at it. Recruiters may view that negatively since it’s possible you’re using them to boost your endorsements. The key to good LinkedIn profile writing is to highlight the professional endorsements from people you’ve actually worked with in the past.

Return the Favor with Endorsements

If a colleague endorsed you for a skill, be sure and return the favor and endorse them with one of their skills as well. LinkedIn profile development services suggest staying as active as you can on LinkedIn to show you are well connected. Endorsing others will help give you a better professional reputation.

Endorsements Show What Professionals Think of You

LinkedIn endorsements should be thought of as completely separate honors than recommendations. A recommendation is generally a few sentences stating what a person is good at and how they can bring value to a company. An endorsement is just a quick acknowledgement of a skill without any explanation. Still, other professionals will take notice if you have several endorsements and may contact you if you are endorsed in a skill they require.

Don’t Take Endorsements Too Seriously

The main thing the best professional resume writers will tell you is to not take LinkedIn endorsements too seriously. With the social media world today, everything seems like a popularity contest with how many “likes” you can get on a post or a picture. LinkedIn doesn’t work that way. They are nice to have, but don’t get too down on yourself if you don’t have multiple endorsements coming in every day.

LinkedIn profile writing can be tricky. We understand the struggle some executives have, so feel free to contact us if you are ever uncomfortable with how your LinkedIn profile looks.

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Professional Resume Services LinkedIn profile development

Proper LinkedIn profile development is just one great networking technique! Here are more.

When it comes to networking, you don’t always have to step completely out of your shell to meet new people. One of the common misconceptions people have about networking is you have to attend professional events to make new contacts. However, sometimes you can make a professional contact just by living your daily life and being friendly. Here are some unique ways you can expand your network without having to attend a professional networking event.

1. Volunteer

Volunteering is always good to do anyway, but you also never know whom you might meet in the process. Strike up a conversation with your fellow volunteers and learn a little more about their life from a personal and professional standpoint. Plus, volunteering will help with your LinkedIn profile development and you can connect with other people who have volunteered with the same organization (possibly in other cities as well).

2. Go to the Gym

The gym generally isn’t a place people expect to make good networking contacts. However, just talking to the person next to you could lead to good conversations about a variety of topics. Just don’t be overly pushy when trying to strike up a conversation. Sometimes people want to stick to themselves when they’re at the gym, so be sure to recognize these cues and don’t bother people who want to stay to themselves.

3. Church Groups

Most professional resume writing services won’t ask you to put any church organizations on your resume, but that doesn’t mean they aren’t valuable for networking purposes. Depending on how active you are in your church group, you could make some lifelong friends and quality business contacts just by participating in events.

4. Just Be Friendly

You don’t need a LinkedIn profile writing service to tell you friendliness is the best way to make good connections. You can network just about anywhere you go. The grocery store, the park, restaurants and anywhere else could be perfect for networking if you are friendly. Most people don’t mind talking to other people and being friendly. You never know where the conversation might lead. There are a lot of interesting people in the world who could help your professional growth; you just have to find them!

You don’t have to be skilled at LinkedIn profile development in order to grow your network. For other networking tips and to learn how you can approach people in a professional manner, feel free to contact us at any time.

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Professional Resume Services executive bio

An executive bio isn’t the only thing you’ll need to bring to a networking event! Here are some tips for making great connections.

Networking events can be intimidating, especially if you are an introvert by nature. But for executives, networking is crucial to landing the job you want in the future. Sometimes even the best executive resume writing service can’t help you get the job you want if you don’t take the necessary steps to connect with people in your industry. Here are five effective ways you can break the ice and make yourself known at executive networking events.

1. Arrive Early

When you arrive early, there will be fewer people present. This will make approaching people less intimidating, since there is more of a one-on-one interaction. Plus, you could meet someone who is extroverted and can introduce you to more people as they arrive, so just follow their lead if that happens!

2. Bring a Friend or Colleague With You

You shouldn’t always hang out with the person you know at a networking event, but it can help to break the ice. Inviting other people into your conversation could help get the ball rolling for other conversations and introductions, where you could eventually split away from your friend and meet new people.

3. Be Prepared With Questions

Any executive resume service can help you come up with questions to use at your networking event. Questions are the best ways to break the ice, because people are generally more interested in themselves than you. Just listen to other executives talk about themselves and their accomplishments, and ask engaging follow-up questions, and you’ll seem like a networking expert.

4. Be Approachable

No one wants to talk to a person standing in the corner with their arms crossed or their hands in their pockets. If this is how you stand when you’re uncomfortable, then print out some copies of your executive bio and hold onto them. This will help you look more approachable and someone may even ask what you’re holding!

5. Be Yourself

The best executive resume writing service will tell you to be yourself on paper and in person. If you’re naturally introverted, embrace it and find ways to break out of your shell. This is a much more effective way of breaking the ice rather than trying to act like an extrovert. Most executives will be able to tell a fake person right away, so don’t let that be you.

Networking events are perfect for meeting new people to help you land the job you desire. If you need help or advice about attending these events, feel free to reach out to us at any time.

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Professional Resume Services c-level personal branding

Avoid these mistakes to make the most of your next networking event!

As an executive, you have been in the workforce for many years. Therefore, you know the importance of  make the most out of networking events as you search for new opportunities. Networking events present people with amazing opportunities to get to know recruiters and learn more about different companies. However, it can be easy to botch a networking event if you make any of these common errors.

1. Going in Unprepared

The first thing you need to do is ask yourself, “How do I create the most effective executive resume?” Even if you have a plethora of experience to add, you may find yourself struggling with knowing where to start and what’s most important to include. Once you find the answer to that question, you can take that initial step into being prepared for your networking event. If you try to use your old resume, you likely won’t find much success and will just be wasting your time. If you find you need help updating and organizing your resume properly, you can always get in touch with a resume writing service.

2. Not Treating Networking Events as Interviews

Colleagues will ask you questions when you’re at a networking event. This is by design, because a networking event is essentially an initial interview and a chance to make a great first impression. Just like you, businesses are trying to find a good match. Now would be the time to brush up on your LinkedIn profile development, because recruiters could (and will) check out your profile right after speaking with you. It never hurts to cover all of your bases. Linkedin is also a great way to do a little digital networking in your spare time.

3. You Don’t Accurately Represent Your Skills

You know all the most important elements to include on a resume. The hard part is figuring out how it all ties into the position you’re seeking with a company. Tailoring your resume for specific positions is a vital aspect of c-level personal branding. It’s not enough to simply list out all of your accomplishments, but to do so with the goals of the company in mind. Think about how you could benefit them and how your skills match their objectives, and you’ll go that much farther come the day of the networking event.

4. Not Visiting With Other Employers

Don’t be laser focused on one or two company employees at a networking event. You may be passing up a great opportunity that was right in front of you! At least shake hands with other executives and strike up conversations with them. They may not have an opening for your position now, but that could change at any time.

5. Not Doing Homework

This may go without saying, but people in the industry talk to each other. It’s likely that your colleagues already know about you, so you need to return the favor. This could start with getting to know the company’s executives on  LinkedIn, but you also need to research information about the specifics of the company. Don’t hesitate to really dig in and learn as much about the companies you’re interested in as you can. The more you know about them and their mission and values, the more productive your meetings and small talk will be at these networking events.

6. Expecting Immediate Results and Accommodation

As an executive, there’s no doubt you’re extremely experienced and qualified for the positions at this networking event. However, you’re not the only one. Yes, you’ve accomplished a lot over the course of your career, but you should never let your achievements go to your head in the middle of a professional event! Remember: you’re up against some stiff competition. Going into the networking event expecting a job right off the bat because of your credentials is a recipe for major self-sabotage. Be humble, be gracious and be open. Try to meet as many new contacts as possible, and stay in touch with them. Even if you don’t get a job right off the bat, going to this event could lead to a new and satisfying position down the road.

Networking events are great resources to find job opportunities you may not have known were even out there. When you’re ready to attend a networking event, feel free to reach out to us if you have any questions or need help preparing so you don’t make these mistakes or others.

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Professional Resume Services professional linkedin profile writer

There’s a lot of advice out there about how to make the most of LinkedIn. How much of it is really helpful?

LinkedIn is one of the best online social networking tools you can use to help land the job you want. However, there are some myths you need to know of in order to completely reap the benefits of your LinkedIn profile service. Some of them are helpful to know about, while others could completely put a halt to your job search if you aren’t careful.

Myth #1 – Only Connect With People You Know Well

The first thing LinkedIn profile development services will tell you is you don’t want to connect with just anyone, but you also shouldn’t only connect with people you know personally. There’s nothing wrong with sending an invitation to connect with someone who you met at a social event, or maybe even in a virtual group on LinkedIn itself. As long as there is a mutual benefit to be had, the other person will appreciate the invitation.

Myth #2 – LinkedIn is Only Beneficial for Job Hunts

When utilized correctly, LinkedIn can help develop your personal brand and properly depict your career progression over the years. If you need to, consult a professional LinkedIn profile writer to help keep your profile up-to-date. Even if you aren’t actively looking for a job, a recruiter may come across your profile and offer a better opportunity to you. Also, by using LinkedIn actively, you can keep track of your connections and find out some interesting things about your industry from real people who are in it with you.

Myth #3 – Building a LinkedIn Profile Will Create Job Offers

It doesn’t matter if you are a professional LinkedIn profile writer or not, simply posting a profile won’t send job offers flying in to you. It’s possible for you to receive a few inquiries, but you also have to be somewhat active on the site. Even more importantly, if you are searching for a job, make it clear in your profile. Put your contact information clearly where a recruiter can see it to make it easier for them to get in touch with you.

Myth #4 – LinkedIn Groups Don’t Provide Real Benefits

Some people think LinkedIn groups won’t benefit them much. However, if you ask a LinkedIn profile service, they may tell you you’re not using LinkedIn groups properly. Many people join groups, but don’t engage in them. If you start conversations and intellectual discussions, other people are more likely to join in. By networking with other executives, you’ll be able to help each other stay on top of your respective industries. The more the people in the group see your name, the more they will remember it if a job opportunity ever becomes available.

There are a lot of facts and myths when it comes to online networking, and LinkedIn is no different. Whether you’re just beginning to create a LinkedIn profile, or if you are stuck and need to give yours a facelift, feel free to reach out and we will be happy to assist you in any way we can.

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Professional Resume Services offers the best tips for personal branding for senior level executives.

Professional Resume Services offers the best tips for personal branding for senior level executives.

You’ve probably heard the phrase, “It’s not what you know, it’s who you know.” That’s the key to landing the perfect executive job nowadays, in addition to flawless executive resume writing. With the amount of job boards online, newspapers and employment agencies, it’s nearly impossible to get recognized if you apply for a job through one of those avenues. Networking is the best way to find out about job openings and get your foot in the door. That’s why personal branding for senior level executives is critical for career growth. In fact, many companies won’t even post their job openings anywhere because of the vast amount of applications they receive. Here are some tips about how networking can be an effective way to land your next executive position.

Start With Who You Already Know

Make a list of all the people you know. This should include family, friends, colleagues and anyone you have come in contact with recently. Sit down and actually think about conversations you’ve had with those people. Your cousin may not work in the industry you’re interested in, but you might recall a discussion you had with him about a friend of his who is in the industry. LinkedIn is a great way to make connections through mutual friends. If you aren’t familiar with LinkedIn, it is worth your time to look into a LinkedIn profile service as soon as possible.

Strike Up Conversations

Whether you’re in a long line at the grocery store or waiting to be seated at a restaurant, start a conversation with the person next to you. Ask them what they do for a living. You never know, you may just be talking to your next boss! The point is you’ll never meet anyone who can help you get your dream executive job if you don’t talk to people. You don’t have to be outlandishly outgoing, but just making small talk could lead to something much larger.

Check Out Conferences and Events

LinkedIn and other social media outlets may not be the best way to find a job, but they are perfect for knowing what’s going on in the industry. A LinkedIn profile service can help you identify the ideal conferences and events to attend. Bring your resume or business cards to the event and hand them out to a few people. You definitely don’t want to be remembered as the person who talks to everyone, though. Instead, just meet a few people at each function you attend and see where it goes.

Just because you meet a perfect connection who could get you a job doesn’t mean it will happen overnight. Be careful when casting a wide net in your network, because you don’t want to be known as the person who’s fishing for any job. If you have any questions about how to network or the best ways to grow your network, feel free to get in touch with us for some tips!

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Learn how to optimize your LinkedIn profile.

Do you know how to optimize your LinkedIn profile?

Believe it or not, the majority of employers will review your social media profiles before hiring you. Social media used to be just a fun way to communicate with friends online, but since it’s been booming in recent years, recruiters are also utilizing social media. It basically gives employers free access to see how you interact with others, how clearly you communicate ideas and what you do when you’re not at work. LinkedIn is one of the most popular platforms recruiters use so you need to learn how to optimize your LinkedIn profile before you get on the job hunt!

Optimizing Your LinkedIn Profile

Since LinkedIn is a professional social network, most recruiters will begin their search there. However, many people don’t keep up with their profile and experiences, which could cost them a potential job. If you don’t know exactly what should go on your page, you may consider looking into a LinkedIn profile writing service to help highlight your skills.

Your profile could essentially be your first foot in the door to a potential employer. If they are impressed with your LinkedIn page, you are more likely to be included on their radar. If you don’t have the page filled out or if it’s sloppy, your chances are reduced significantly.

Make It Pop

Users are limited in how they can change their LinkedIn page so you need to make the most of what you have. LinkedIn profile development is a tough skill to master, but it can be done with a little time and effort. In addition to filling out the information on the page itself, you could also design a creative resume to upload. Of course, how creative you get depends on the job you’re searching for, but you get the idea.

Check Other Social Media Platforms

Just because LinkedIn is the main professional social network doesn’t mean employers will only look at it and none of your other pages. You have to assume they will check your Facebook, Twitter and any other pages you may have. Similar to learning how to optimize your LinkedIn profile, you have to do the same with other platforms as well. Remove any embarrassing photos you wouldn’t want an employer to see. So many optimal candidates get passed over because of inappropriate photos, chatter, etc. Go through your communications to make sure you haven’t posted anything offensive that could deter a recruiter. Don’t forget to add privacy settings to all social media you wouldn’t want an employer to see.

Fixing up your social media profiles is probably the first thing you need to do before you even send out your resumes. It only takes a matter of seconds for a recruiter to do a quick search for your name and know a lot about you.

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You can rely on Professional Resume Services to offer you the best LinkedIn profile development services!Companies are leaning on referrals more and more these days. A referral allows the company to find an excellent candidate without paying a pricey recruiter or hiring multiple HR people to sort through resumes. It’s a win-win for businesses, employees (who often get referral bonuses) and job seekers.

… Except when you’re a job seeker who doesn’t know how to network. With networking becoming more and more important in the competitive job market, those who cannot connect end up without a job (or at least one they like). 

So make sure you get that dream job by upping your networking game and avoiding these five mistakes: 

Displace Face-to-Face


Repeat after me, “You cannot do every aspect of your job search online.” Individuals starting to look for employment often immediately turn to the Internet to find their next gig. We forget that people were finding jobs before the advent of the world wide web. You can, too! Get out there and meet people in person. It’s much easier to reject an email than the face in front of you. 

Give Before You Get


It’s vital to give before you get – when talking about networking. You cannot expect someone you just began developing a relationship with to give you exactly what you want immediately. You need to let the relationship grow. The quickest way to develop a relationship is to provide the other person value. 

Lame LinkedIn Profile


While face-to-face contact cannot be replaced, utilizing LinkedIn comes in a close second. If you have a lame LinkedIn presence, you’ll be missing out on a number of opportunities. Every HR director and recruiter is constantly on LinkedIn building their networks. You should be, too! This means updating your profile constantly and finding ways to add value to the platform.

P.S.: If you’re struggling to gain ground on the best business social media site, it may be your profile. Luckily, LinkedIn profile development services and LinkedIn profile writing services are our specialties. Click here to learn more. 

Become a Professional


If you’re using social media sites like LinkedIn, Facebook and Twitter to network, then you must keep your image as professional as possible online. That HR professional with a perfect gig for you doesn’t want to know how “turnt” you got last weekend with the “squad” in Vegas. Trust me. Instead, try sharing that industry-specific insight you found in Forbes with a little commentary. Keeping your social media clean is just as important as using professional resume writing services. 

Go to Contacts


Many would-be-great networkers fail to do one thing properly: follow through. These people are great at making introductions, contacts and more, yet they find their networks stagnating because they fail to stay in touch, give and follow up. If there’s one thing you should take from this piece, it’s to always follow up with contacts that could benefit you down the road. Keep developing those relationships!

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