Is Your Lack of Personal Branding Holding You Back From the Perfect Job?

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There are many things that could potentially hold you back from landing your dream job, and none of them are more notable than a lack of c-level personal branding. Having a perfect resume is still essential today, but it won’t get you a job on its own in most cases. You have the opportunity to shape your personal brand however you want. Every action you take or don’t take has an impact on your personal brand, so it’s always a good idea to keep this at the forefront of your mind. Here are some tips for effective c-level personal branding to help you land the job you desire.

Narrow Down Your Personal Brand

When you’re searching for the perfect job, it’s important to understand what the particular company values. You may be a good overall person, but companies want to know exactly what you bring to the table. Find out what the company needs and shape your c-level personal branding around it. This can include shaping your resume, LinkedIn profile, executive profile and more to ensure consistency throughout. When you narrow down your personal brand, you’ll also be able to conduct a more targeted job search and give yourself a better opportunity to land the perfect job.

A Strong Personal Brand Doesn’t Mean Boasting

A common misconception among executives is personal branding requires you to brag on yourself. The reality is the opposite is true. No one likes to work with someone who constantly brags on themselves. The key to personal branding for senior level managers is showing your authenticity. Present yourself in a way that demonstrates the value you bring to the table, rather than telling everyone why you are better than them. Let the employer decide that part, but your role is to be confident in what you offer and stand behind it completely.

Improving Personal Branding Every Day

When you have an understanding that every action impacts your c-level personal branding, it will be easier to improve it. You don’t have to attend a networking event every day to boost your brand. Being conscious about the conversations you have with anyone, inside or outside of the office, can help you maintain your brand. You never know what conversation will lead to a new opportunity, so it’s always important to keep your personal brand at the top of your mind.
Professional Resume Services helps executives with their c-level personal branding efforts every day. It’s one of the most important aspects of a job search, along with crafting a perfect resume. The two go hand-in-hand for any job search, and we can help you with both. Feel free to contact us at any time to see how we can help you in all areas of your job search.

Feeling Distracted? Follow These Easy Productivity Tips

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Distractions are always plentiful, no matter where you work or what you do. Sometimes distractions can get to the point where your work day has ended and you realize you hardly got anything done. This is a real problem today, especially with the technology we have available to us. If your productivity takes a significant dip, then you may have to work with executive resume writing services pretty soon to help you find a new job. But before it gets to that point, here are a few tips to help boost your productivity and eliminate distractions.

linkedin profileIdentify Distractions And Eliminate Them

The first step in eliminating distractions is to identify them. You may be surprised at how much time you spend on your smartphone throughout the day. Some apps are available to help you track what you view on your phone and how much time you spend on it. The results can be astonishing sometimes. When you realize how much time you spend on social media, your LinkedIn profile or other apps, you can work to decrease it. If it means leaving your phone with a co-worker so you aren’t tempted to pick it up, then do so.

Become Task-Oriented

Some people work better when they have a list of tasks to get accomplished, and they can’t do anything else until each task is completed. This can help you stay focused on what you need to get done, and the list can be revised if you complete the tasks more quickly than you thought. Becoming task-oriented may take some time and effort if it’s not your current personality, but it can lead to more productive days at work.

Take Occasional Breaks

Sitting at your desk for several consecutive hours at a time isn’t always ideal. You’re bound to find something to distract you as you’re working, and those distractions may take up more time than you think. Instead, take a five or ten minute break every hour to simply walk around and clear your mind. Find someone to talk to in the breakroom or elsewhere to just have a friendly conversation, and maybe even work on your c-level personal branding. Breaks can help the mind refocus on the task you’re working on and be more productive as a result.

Change Up Your Routine

It’s easy to get into a daily routine if you have a 9-5 job. The same distractions could pop up every day, and if they are part of the routine, then they become part of what you expect to happen every day. Changing up your routine can be valuable to eliminate the usual distractions. If your routine is to check your email, social media accounts or other apps at a certain time, try disconnecting for a bit. You may find even subtle changes can help you become more productive overall.
Professional Resume Services provides executive resume writing services to help people land the best jobs possible. However, we are more than just that. We also enjoy helping people work on their c-level personal branding, optimize their LinkedIn profile and more. If you’ve been feeling distracted at work lately and don’t know how to become productive again, give us a call and we may be able to help you get motivated and back on track.

Essential Elements to Include on Your Career Changing Resume

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Going through a career change can be difficult to wrap your mind around. This is especially true if you’ve been in the same industry or worked at the same company for several years. However, ask any professional resume writing services and they will tell you changing careers is becoming more of a norm today. How you present yourself on your resume will make a big difference in how successful you are with your transition. You don’t necessarily have to start from scratch, but you do need to do some tweaking and ensure these essential elements are included in your resume.

Clearly Demonstrate Your Goals

The best executive resume format will be easy to read and display information clearly. However, when you’re changing careers you need to take it a step further. The potential employer needs to know you are seeking a career change and why you think you are qualified for the job with minimal industry experience. You can do this by highlighting relevant achievements, certifications and summarizing your most important responsibilities and how they relate to the new job you’re applying for.

Highlight Applicable Skills and Positives

Some of your skills and achievements from the past may not necessarily apply to your new desired position. Don’t try to force this information into your resume, since it can seem like you’re trying too hard and can hurt your c-level personal branding in the long run. Instead, highlight the most relevant achievements and quantify them. Use numbers and statistics to show how you cut costs or turned a profit for your previous company. Every company can relate to these aspects, so they are the most applicable skills to show on your resume.

Optimize The Resume For ATS

Your professional resume writing services can help you optimize your resume for ATS. You may not have the exact experience required in the job requirement listing, but if your resume has the right keywords, chances are it will get recognized. Not including these keywords may not even get your resume in the hands of a human.

Be Specific With Achievements

As an executive, some achievements are impressive across multiple industries. It’s always better to be specific rather than general. Use dollar amounts, percentages and other numbers as needed to clearly show your success at previous jobs. The more specific you are, the higher likelihood of your resume getting noticed.
Professional Resume Services is here to help you with all aspects of your job search. Whether it’s writing a resume from scratch, helping improve your c-level personal branding or providing interview tips, we are here for you every step of the way. A career change can be stressful due to the unknown, but we can help make your path a little clearer. Don’t hesitate to reach out to us at any time for advice on how to put yourself in a position for success in your efforts to change careers.

personal branding for senior level managers

As important as a well-crafted executive resume is, it’s far from being the one component of your brand that will help you stand out. The times have changed significantly over the last decade or so, and the importance of personal branding for senior level managers has never been higher. This is especially true when it comes to online branding. You may have a LinkedIn profile, a website, blog, social media accounts or a combination of them, but it doesn’t necessarily mean you have a strong online brand. Here are some ways to help you determine whether your online brand is strong enough to compete in the job market today.

Search For Your Name And View The Results

It doesn’t take much effort to search for your name on the Internet, but what you find could prove valuable. If you have to scroll through several pages of results to find anything about yourself, then you need to work on your online brand. The type of information you do see about yourself is what makes up your online brand, whether you like it or not. In order to improve your image, you could start with a LinkedIn profile service to help you at least get your LinkedIn profile stronger. From that point, you can slowly work on reshaping your image.

Create Engaging Content Regularly

One way to start the process of strengthening your online brand is to create engaging content on a regular basis. Post thoughtful and original articles on your social media accounts or website and promote engagement with others. It’s valuable to visit a LinkedIn profile service from this aspect, since the professionals there can help make your content reach as many people as possible. When you are consistent with creating unique content and providing valuable information, people will start recognizing you and your online brand will start taking shape.

Be Consistent Across All Platforms

Consistency is critical when it comes to personal branding for senior level managers. A recruiter or hiring manager wants to look at your LinkedIn profile, your website and social media accounts and see the same overall message. If there are any doubts or concerns about your actual brand, you may be hurting your chances of landing the job you desire or even being recognized by the right people.
Professional Resume Services does more than just help you with your executive bio. We want to help you make your name relevant by providing tips and advice on unique content, brushing up your resume, LinkedIn profile and much more. The importance of a strong online brand can never be understated, and we always keep it in mind when working with executives. If you ever need help shaping your online brand, feel free to reach out to us at any time for advice.

Made a Mistake at Work? Repair it in Five Easy Steps

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Everyone is going to make mistakes at work. Some mistakes are bigger than others, but most of them are repairable if you handle them in the appropriate manner.  Many times if a good result comes out of the mistake, then you could actually enhance your reputation and make the most of it. Here are five steps to take if you’ve made a mistake at work.

Apologize To The Appropriate People

Most of the time you’ll have to apologize to your boss for a mistake you’ve made. Even if what you did or didn’t do was out of your control to some extent, it’s important to make a sincere apology about it. One thing you can’t do is blame others for it. Apologizing immediately will help your reputation and give you the opportunity to make up for it.

Take Full Responsibility

Even if a mistake wasn’t entirely your fault, it’s never good for your c-level personal branding to throw others under the bus. While it’s usually acceptable to acknowledge external circumstances that may have led to a mistake being made, it still makes you look much better if you take complete responsibility and work toward fixing it.

Seek Opportunities To Do Positive Work

If your reputation has taken a hit because of your mistake and you’ve done the first two steps, the next thing to do is seek out opportunities to prove yourself again. One mistake generally will not drastically damage your reputation, and it can sometimes quickly be restored by producing high quality work again. Of course, negatives generally outweigh positives, so the more positive work you do, the quicker the negatives will fade away.

Let it Go

Dwelling on a mistake isn’t good for anyone. When you’ve apologized, taken full responsibility and continue to do great work, you have to let your big mistake go. It’s easy to continue thinking about the mistake and how bad you feel about it, but chances are others have moved on from it, so you should too. It does no good to continue thinking about the mistake, since it could hinder your ability to move on.

Collaborate With A Mentor

If all else fails, talk with your mentor about the mistake you’ve made and how you can successfully alleviate it. Your mentor should be very tied into your c-level personal branding, so getting advice from them should be very beneficial. If nothing else, your mentor can bring you peace of mind knowing you’ve done everything you can to fix your mistake and help you move on from it.
Professional Resume Services is one of the top rated resume writing services, but we believe we are more than that. We enjoy helping executives with every aspect of their job search, as well as deal with issues that come up with their current job. Whether you need help writing an executive bio or just need to talk about personal branding, contact us at any time and we will be here to help.

Avoid These Common Phone Interview Mistakes

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resumes that get you hiredLanding a phone interview is often the first step in getting your foot in the door for a formal interview. However, if you don’t take the interview seriously, you may never be invited to the office for the next step. Although a phone interview generally doesn’t last more than 30 minutes, it’s still extremely important and valuable for both you and the employer. You’ve spent a lot of time writing resumes that get you hired, so be sure to avoid these common phone interview mistakes so your efforts aren’t wasted.

Talking Too Much

It’s understandable for people to be nervous during any type of interview. A common nervous habit is getting too chatty, and it’s even easier to talk too much in a phone interview since you can’t see the other person’s facial reactions. The interviewer likely has scheduled a set amount of time to talk to you, so be sure to answer questions precisely and without a lot of extra fillers.

Getting Off Topic

If you aren’t prepared for a particular question, it’s easy to get off topic. Many executive resume services will suggest writing down some of the most common questions you could be asked and creating a cheat sheet so you can be better prepared. It’s easy to ramble on for several minutes if you aren’t sure exactly how to answer a question, but you may be doing yourself more harm than good.

Talking About Yourself Instead of The Company

No one knows more about you than you do, but it doesn’t mean you should only talk about yourself. The company wants to learn about you, as well as what you bring to the table. The key to writing an effective resume is targeting the specific company and demonstrating your value. The same is true for a phone interview. If you talk solely about yourself, then the interviewer may struggle to find exactly what value you bring.

Not Asking Questions

You have to be able to identify the right time to ask questions during a phone interview. Most of the time, it’s best to let the interviewer ask all of their questions. They will typically then ask you if you have any questions for them. If you don’t ask any, then they’ll think you aren’t interested in the job and may not consider you to be a serious candidate. Make a list of some specific and targeted questions to ask beforehand and you’ll be viewed as more of a credible candidate.
Professional Resume Services provides various executive resume services to help people with their job search, including writing an effective resume, boosting personal branding and much more. Phone interviews are becoming more popular today than ever before, so it’s important to be prepared for them. To learn more about what to do and what not to do in a phone interview, don’t hesitate to reach out to us at any time for assistance or advice.

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executive resume writerOne of the worst things anyone can do when searching for a new job is sending in resumes randomly. Not only will the chances of landing an interview at one of those companies be very low, but it’s only going to prolong the job search process. Taking the time to prepare for a job search is well worth your time. It could even be valuable to visit an executive resume writer a few times to brush up your resume and get some tips on how to present it to potential employers. Here are some tips for preparing for your job search.

Personal Branding is Important

As much as employers want to know what hard skills you bring to the table, they also want to know your soft skills. A lot of this comes from c-level personal branding and can be a major factor in setting yourself apart from the competition. Your personal brand comes from your interactions with people, how you are perceived online, via social media and more. When you focus on c-level personal branding, your job search will fall into place more easily.

Do You Know What You’re Looking For?

It’s difficult to reach a goal if you don’t have a target to aim for. You don’t necessarily have to have a specific list of companies you wish to work for, but it’s important to know what you’re looking for in a company. Whether it’s the culture, the type of work they do, how you want to contribute to the growth or anything else, finding what makes you a good fit for any given company can help you narrow down and target specific companies.

Evaluate Your LinkedIn Profile

Nowadays, employers and HR managers are going to look at your LinkedIn profile when they see your resume. It may be worth your time to visit a LinkedIn profile writing service to ensure yours demonstrates your c-level personal branding clearly and doesn’t include anything that could potentially damage your chances of landing an interview. LinkedIn is an important tool for people searching for a job, so make sure your profile is cleaned up and ready to be viewed.

Start Networking Early

It’s never too early to start networking. Even if you currently have a job and may be considering a new job search soon, networking now could get your foot in the door for your next opportunity. Meeting with an executive resume writer first could be valuable, just to ensure your resume is as current as possible and optimized for success.
Professional Resume Services enjoys helping executives with every aspect of their job search. Whether it’s crafting the perfect resume or cover letter, talking about c-level personal branding, LinkedIn profile development or anything else, we are here to help. Feel free to contact us if you’re in need of any kind of assistance with your job search.

Mistakes to Avoid When Creating Your Personal Brand

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personal branding for senior level managers

If you’re trying to make a name for yourself in any industry, spending a significant time focusing on your c-level personal branding is critical. It can take years to build your personal brand to the level you want it to be at, but avoiding some common mistakes along the way can help accelerate the process and prevent it from having the opposite impact. You’re going to spend a lot of time shaping your brand anyway, so you might as well do it right the first time. Here are a few of the most common mistakes executives make when creating their personal brand.

Being Fake

People can see right through a person when they aren’t authentic. You can optimize your LinkedIn profile to make yourself sound like an expert at everything, but that will only get you so far. You have to be able to back up everything you say on your profile when you make connections in person. Not only will being fake limit your opportunities, but it could cause permanent damage to your c-level personal branding efforts.

Not Making Your Message Clear

In order to make your message clear, you have to know what you’re trying to say. The presentation of your appearance and overall demeanor either online or in-person must match. So when you optimize your LinkedIn profile, make sure your profile picture is a professional headshot rather than a more casual photo. Complete alignment with your overall message is critical to create the strongest personal brand.

Not Targeting Your Audience

It doesn’t do your brand or company a lot of good if you don’t know whom to market your brand to. When it comes to personal branding for senior level managers, you have to be able to connect with your audience in order to make a name for yourself or your company. When your audience can make a personal connection with you, then you’ll be able to effectively cater your brand toward them.

Only Focusing on Certain Aspects of Your Brand

An overlooked aspect of c-level personal branding is not aligning your business brand with your personal brand. If people don’t agree with your personal brand, then your business brand will take a significant hit. The best way to earn and keep business today is through trust, and if a consumer’s trust wavers, then your brand will not be very strong.
Professional Resume Services is here to help executives not only craft the perfect resume, but also develop their c-level personal branding. There are many aspects to creating a personal brand, and we will help you throughout the process to ensure all bases are covered. If you ever need assistance or advice about your personal or business brand, feel free to reach out to us at any time.