We all hit points throughout our career where we hit a stall or things become stale. This could be due to getting comfortable with your current position or simply not knowing what direction you want to go. Using your LinkedIn profile for networking purposes can help you find some direction and potentially lead to other opportunities. It’s natural to hit a stall in your career, but it’s also possible to move forward when you’re ready. If you know you’re ready to advance your executive career, but can’t seem to find a spark to get you going, we’ve got some tips to help you out.
Let Career Detours Be Inspirational
If your career path isn’t headed exactly how you planned it to, don’t get discouraged. Everyone will have detours in their career. Instead of looking at those detours negatively, view them as inspirational and work harder to get back on track. Revisit your executive resume biography as a reminder of where you are now and where you want to be in the future. When your path changes, look for ways to grow from it and make any adjustments you deem necessary.
Always Look For Ways To Grow
One of the biggest sparks executives experience in their career is learning a new skill. Being able to add a new skill to your executive resume biography is motivating, so consider taking an advanced course or work on projects of your own in your free time. The top resume writing services encourage people to step out of their comfort zone occasionally because it will lead to growth no matter what. Learning experiences are valuable for career growth, but you won’t experience any of them if you don’t take the first step forward.
Network With Like-Minded Experts
Networking can lead to many different opportunities and can be a big spark for your career. You don’t even have to attend a networking event with the intention of finding a new job. Simply talking with like-minded experts can give you new ideas on how to approach your career or certain projects to help you move forward. Be sure to have your LinkedIn profile updated, though, since you’ll likely want to reconnect with people you’ve met through the platform.
At Professional Resume Services, nothing is more satisfying to us than seeing executives get exactly what they want in their career. We are considered to be one of the top resume writing services because we have a wide range of expertise designed to help people advance in their careers. We understand everyone goes through a stall in their career, and we are here to help you get out of it when you’re ready. Never hesitate to contact us if you’re ready to spark your career and take it to the next level.
Check These Top Things When You Update Your Executive LinkedIn Profile
By now most executives should understand the importance of LinkedIn as it relates to c-level personal branding. However, too many people spend a lot of time developing their profile and then neglect it for years. While it’s not necessary to be active on the platform every day, any executive LinkedIn profile writer will suggest making at least one weekly post and always updating it as needed. Not doing so could make you miss out on valuable opportunities. Here are some things to consider when updating yours.
Ensure The Content Aligns With Your Personal Brand
If it’s been a while since you last updated your profile, then do a thorough review of the content to ensure it aligns with your personal brand. Your c-level personal branding should evolve throughout your career, so your connections and recruiters need to know what you bring to the table today. Having outdated content can hurt your brand more than not having any content at all.
Optimize Your Profile For SEO
Optimizing your profile for SEO purposes can be challenging, but it’s necessary. Many executives work with a LinkedIn profile writing service to help get them on the right track. Sometimes this may mean simply incorporating the appropriate keywords into your summary. Other times your profile may need a complete overhaul. The goal is to have your LinkedIn profile be easily discoverable in an online search.
Update Your Headshot
Your LinkedIn profile headshot should be only of yourself and you should be dressed professionally. And if it’s been several years since you’ve updated the photo, consider doing so as you’re making other updates. At the very least, your current connections will see you’ve updated your headshot and may prompt them to click on your profile to see what else you’ve been up to.
Is Your Contact Information Current?
Believe it or not, one of the most common mistakes an executive LinkedIn profile writer sees is having outdated contact information on profiles. If a recruiter sees you aren’t willing to at least keep your contact information current, then they likely won’t hold you in high regards with other aspects. You never know what opportunities may come your way through LinkedIn, so always make sure your information is accurate and current so you don’t miss out.
Professional Resume Services offers a LinkedIn profile writing service to help executives optimize their profiles. Developing your profile initially is the hard part, but maintaining it afterward should be a breeze as long as you keep up with it regularly. The best thing to do is conduct a monthly or quarterly review of your profile to ensure it still aligns with your brand. If you need any assistance or have any questions along the way, feel free to reach out to us at any time.
Your personal brand is one of the main factors that will differentiate you from other candidates throughout your job search. Too many executives make the mistake of thinking c-level personal branding doesn’t matter once they reach a certain level, especially if they have no intentions of leaving their current job. The truth is establishing and maintaining your personal brand is important no matter what stage you’re at in your career. Your executive LinkedIn profile is one of the best ways to do both. Here’s why LinkedIn can be so valuable for personal branding for senior level managers.
You Are More Discoverable Online
You have to expect recruiters and hiring managers to do an online search for your name after you send them a resume or meet them at a networking event. The ultimate goal should be to have your executive LinkedIn profile show up at the top of the search results. If that happens, they will read the information you want them to and it will demonstrate your personal brand accordingly. With the right mix of keywords and content, your LinkedIn profile can be a major reason why you get recognized.
A Platform For Demonstrating Your Knowledge and Expertise
Part of c-level personal branding is demonstrating what you have to offer to potential employers. LinkedIn is the perfect platform for broadcasting your value, whether you do so by joining LinkedIn groups, commenting on or sharing posts or even posting original content. The more active you are, the more knowledgeable you will seem depending on the nature of the posts you make.
Shows You Are Savvy With Today’s Technology
Sometimes not being active on LinkedIn is worse than not having a profile at all. Companies today want to know how savvy you are with technology. How you utilize your executive LinkedIn profile is one way to do it. Recruiters can’t tell if you simply don’t prioritize c-level personal branding or if you don’t have the knowledge to build your profile. Most of the time they will default to assuming you aren’t technologically savvy, so do your personal brand a favor and polish your profile.
Professional Resume Services believes c-level personal branding and crafting the perfect resume go hand-in-hand. There are so many different variables to think about in today’s job searching landscape, so it’s easy to overlook some aspects. Our experts are ready and willing to help you out with any part of your career efforts, so don’t hesitate to contact us at any time for assistance.
Magnetize Your Executive LinkedIn Profile with These SEO Tips
Creating an attractive LinkedIn profile is valuable for anyone who’s searching for a new job. However, even the cleanest and most attractive profiles won’t be discovered if you don’t incorporate the right amount of SEO keywords in them. If you’re new to SEO or don’t necessarily know the right ratio of keywords to incorporate, it’s worth it to hire an executive LinkedIn profile writer to help you optimize yours. You’ll have a much better chance of your profile showing up higher in the search results and being noticed. Here are some SEO tips to consider to make your LinkedIn profile act as a magnet to recruiters and hiring managers.
Load Your Headline With Keywords
Many recruiters look at the headline first before they read a profile any further. You only have a limited amount of characters to include in your LinkedIn profile headline, so make the most of every one of them. Think about what potential recruiters would search for. LinkedIn will create a default headline for you based on the information you input into your profile, but it’s not the SEO-rich headline you want. Change it up to add more relevant keywords and job titles recruiters are most likely to search for.
Scatter Keywords Throughout Other Sections
Your LinkedIn profile headline is a short section but can take some time to develop thoroughly since every character matters. Once you finish it, don’t forget about the other sections. SEO applies to all sections, even though a recruiter is going to likely read your headline first. Part of LinkedIn profile development is making the most of every section while ensuring the text and information flows naturally so it’s easy to read and enhances your brand. Doing so will give you a much better chance of getting recognized and potentially making new connections as a result.
Make Your Brand Evident
One mistake executives sometimes make is focusing too much on incorporating SEO keywords and neglecting to demonstrate their personal brand. A LinkedIn profile with great keywords will show up higher in the search results, but if there’s no meaningful content present, then a recruiter is going to pass it up. Combining SEO with a powerful branding message is something an executive LinkedIn profile writer excels at and is worth considering to optimize your profile.
Professional Resume Services strives to help executives maximize their job search by focusing on all the details of LinkedIn and SEO. We are much more than simply a resume writing service. Job searches today have many different components that all work together to demonstrate your personal brand. Whether you’re looking for a new job or if your LinkedIn profile needs a revamp, contact us at any time to see how we can help you out.
Whether you’re currently unemployed or you have a job and are starting to covertly look for a new one, LinkedIn is a valuable resource for you. Recruiters are constantly searching on the platform to find the candidates they think would fit the opportunity they have available. When you optimize your LinkedIn profile in the right way, your name will show up in the searches more often than not. Simply having a profile isn’t good enough nowadays, so working with a professional LinkedIn profile writer can help take yours to the next level.
Complete Your Profile
During your LinkedIn profile development, you’ll see a status bar on the right hand side of the page telling you how complete your profile is. Follow the basic steps to make your profile 100% complete. The reason is because completed profiles are more visible in searches, and will be more attractive to recruiters. Sometimes you might only get to 85 or 95%. Don’t sweat it if that is where you are at. Often times, LinkedIn wants you to include things that just don’t make sense to add (in my case… early experience that was basically waitressing while in college).
Think About What Recruiters Search For
Once you’ve completed the basics of your LinkedIn profile development, it’s time to take it to the next level. Using keywords and buzzwords relevant to your job or industry throughout your profile will make your profile show up more often in searches. One secret I’ve learned from recruiters is they often don’t search for job titles, since titles can vary among different companies. Instead, recruiters search for specific skills and expertise, so those are more important than trying to match a title to what you think a recruiter wants to see. While you want to make sure all of your skills are displayed, you also want to make sure the text in your profile flows naturally.
Always Develop Your LinkedIn Profile
While LinkedIn may indicate your profile is complete, you should always look for ways to develop and enhance it. A professional LinkedIn profile writer may suggest being active on your profile at least weekly or more often if you’re in the middle of a job search. This doesn’t mean you have to do a complete overhaul, but it could simply mean joining a new relevant group and making new connections in the group. There are many ways to optimize your LinkedIn profile, and all of them are important for attracting the attention of recruiters. Make sure that even if you become employed, you stay active on LinkedIn meaning commenting or posting. You don’t want to neglect your network, you want to nurture it.
Professional Resume Services looks at the big picture of job searches, while also focusing on the tiniest details. Your executive resume is a critical part of your job search, but LinkedIn is quickly becoming equally important. With the competition for high-level jobs being at an all-time high, attracting recruiters is more critical now than ever before. No matter where you’re at in your job search, don’t hesitate to reach out to us if you need any advice or tips.
Networking is difficult for people for many different reasons. One of those reasons may be because the person doesn’t want anyone else to go out of their way for their benefit. This is especially true if your main purpose for networking is to makes sales or build your business in different ways. However, one of the major breakthroughs people have when they feel uncomfortable networking is offering something beneficial to others without expecting anything in return. This takes a lot of pressure off of the interaction and will boost your c-level personal branding more than you’d think. Networking while helping others is entirely possible, and here are some ways to do it.
Be A Resource On LinkedIn
You should already have a LinkedIn profile, so utilize the platform to help others when you can. Many times people in your network will ask questions you may know the answer to. Alternatively, you can join LinkedIn groups relevant to your career and participate in discussions. Simply offering your expertise and being a valuable resource to others will increase your c-level personal branding and you never know what it will lead to.
Offer Your Expertise For Free
Not every person you network with will be able to help you. But that doesn’t mean you can’t help them. If you connect with someone who could use your expertise, don’t be afraid to help them out for free a time or two. While you may not get a direct return on it, they will always remember you and you may end up getting some referrals from them down the road.
Pass Along Referrals
Speaking of referrals, if you know of an expert who could solve a problem for someone you’re networking with, feel free to pass along their information. Again, you may never see a direct benefit in your own profession by doing this, but the expert whom you referred will be appreciative and will likely jump at the opportunity to help you out in return when they have the chance. Nothing benefits c-level personal branding more than being selfless, and passing along referrals is one way to do it.
Be Active Online
Finally, you never know what networking opportunities you’ll run into online if you aren’t active. Brush up your LinkedIn profile and start interacting with your connections or members of a group. You could also look for relevant blogs or forums and engage in professional discussions. Your expertise could be invaluable to someone and it won’t even feel like you’re making an effort to network, which makes the process much easier and less stressful. Professional Resume Services is a team of professional executive resume writers who pride themselves on being engaged with their clients’ job search. Networking is a big part of any career, but many people still don’t completely understand the importance of it. We are here to make networking an easy and fun process by providing you tips on how to do so effectively. If there’s any way we can help you advance or take your career to the next level, feel free to reach out to us at any time.
What to Do if You Have Employment Gaps in Your Executive Resume and LinkedIn Profile
Believe it or not, it’s more common for people to have employment gaps on their resume and LinkedIn profile today than ever before. There are plenty of reasons for this as well. You may have taken time off to raise a family and are now ready to re-enter the workforce, had a change of heart about your career and took time to gain education and experience in other areas or for a different reason. If you’re in a situation where you have a glaring employment gap, not all is lost. Here are some things you can do to address these gaps and still find the job you desire.
Never Lie About Employment Gaps
Employers don’t necessarily like to see employment gaps on a resume, but the nature in which you address them can make the perception better or worse. Regardless of the reason for the time difference between jobs, you always have to be honest when asked a question about it. A potential employer will see right through you if you fabricate a story about the gap, and it could cost you the job. The best thing to do is be honest and talk about the learning experiences you had and how you’re a better employee because of it.
Try To Fill Those Gaps If Possible
An executive resume writer can make employment gaps less obvious on your resume without hiding them, but you shouldn’t rely on that. Instead, when you’re faced with an unemployment situation, make the most of it so you can easily justify the gap when the time comes. Consider taking online classes or certification courses, find temporary or volunteer work or do some freelance projects on your own. Your executive resume writer may not necessarily include these actions on your resume, but the potential employer will appreciate the fact you were working on your skills while unemployed.
Make Quality Connections And Demonstrate Your Expertise
Not having a job is a perfect opportunity to take the time to network and make quality professional connections. You never know when an opportunity will arise from talking to new people, so brush up your LinkedIn profile and start becoming more active. Networking both through LinkedIn and in person can be valuable. You have a great chance to demonstrate your expertise by producing valuable content and sharing it with like-minded individuals. Many times when your personal brand is obvious and a positive one, employers will brush off any potential issues regarding gaps in employment. Professional Resume Services is more than just a professional resume writing service. We have some of the best writers who can make your resume look perfect, but we also want to help you in other aspects of your job search. This includes enhancing your LinkedIn profile, providing networking tips and much more. Be sure to reach out to us if you ever have any questions or concerns about your current or future career situation.
Is Your LinkedIn Profile Ready for Today’s Job Search?
LinkedIn is a platform you can use for many different aspects of your career. One of the most important ways to use it is when you’re on the hunt for a new job. Whether you just created a new executive LinkedIn profile or you’ve had one for years, you need to make sure it’s updated and optimized for your job search. As much as your profile can help you, it can hurt you just as quickly if you don’t display the right information. Here are some tips to consider before you actively begin your job search.
Optimize Every Section For SEO
Recruiters and hiring managers have certain keywords and phrases they search for online. Knowing which words those are takes a little effort and research on your part, but you’ll have to do that anyway if you have a fully targeted resume. Any professional LinkedIn profile writer will suggest optimizing every section for SEO, since you don’t know which section a recruiter will place the most emphasis on. The more relevant keywords you have, the easier it will be for a recruiter to find you.
Balance Personal Branding With Hard Skills
Your executive LinkedIn profile is the perfect place to highlight your personal brand. Sometimes it’s not appropriate to demonstrate your personal brand in your resume, but LinkedIn can be used to build on the resume itself. You can still mention your qualifications and hard skills, while also showing who you are as a person and a professional. Having a balanced LinkedIn profile like this will help differentiate yourself and you’ll have a better chance of piquing the interest of recruiters or hiring managers.
Increase Quality Connections
Part of your LinkedIn profile development should be increasing the amount of quality connections you have. The more connections you have, the more credible you’ll seem. However, randomly asking people to connect with you won’t do any good. Quality connections can come from previous co-workers, classmates, people you’ve met at networking events or even people from common LinkedIn groups you’re involved with.
Be Active
Most recruiters will look at how active you are on LinkedIn and what your activity entails. Commenting in groups and sharing content are good examples of engaging activities. Not only do these activities demonstrate your interest in certain topics, but they also can show your expertise and leadership, depending on your interactions with the content. You don’t want to be overly active all the time, but commenting and engaging with a few pieces of content daily is just right. Professional Resume Services understands the importance of LinkedIn profile development in today’s job searching climate. In fact, many employers require applicants to include a link to their LinkedIn profile when they apply for a job, so it’s critical for you to have yours updated and optimized. We have a professional LinkedIn profile writer ready to assist you in this regard, so feel free to reach out to us if your profile is in need of a quality revamp.
